Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Making Research Matter With Adam Thomas
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Manage episode 276523225 series 2485679
Content provided by Molly Sloan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Molly Sloan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Good product managers do customer research. But just doing the research isn't enough - we also have to make that customer research matter. In this episode Maggie talks with Adam Thomas, product leader and principal at Approaching One, about how to make research work and how to package it for and sell it to your stakeholders. In Adam's words, "good research helps teams understand the why behind the why — the thing that’s driving the customer’s need to find a solution for the problems they face." Looking to get more out of your research? This episode is for you. You can read Adam's article for BuiltIn here: https://builtin.com/product-management/make-your-product-research-matter Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can also connect with Maggie on Twitter @maggiecrowley
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96 episodes
MP3•Episode home
Manage episode 276523225 series 2485679
Content provided by Molly Sloan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Molly Sloan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Good product managers do customer research. But just doing the research isn't enough - we also have to make that customer research matter. In this episode Maggie talks with Adam Thomas, product leader and principal at Approaching One, about how to make research work and how to package it for and sell it to your stakeholders. In Adam's words, "good research helps teams understand the why behind the why — the thing that’s driving the customer’s need to find a solution for the problems they face." Looking to get more out of your research? This episode is for you. You can read Adam's article for BuiltIn here: https://builtin.com/product-management/make-your-product-research-matter Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can also connect with Maggie on Twitter @maggiecrowley
…
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96 episodes
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