Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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Making Research Matter With Adam Thomas
MP3•Episode home
Manage episode 276523225 series 2485679
Content provided by Molly Sloan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Molly Sloan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Good product managers do customer research. But just doing the research isn't enough - we also have to make that customer research matter. In this episode Maggie talks with Adam Thomas, product leader and principal at Approaching One, about how to make research work and how to package it for and sell it to your stakeholders. In Adam's words, "good research helps teams understand the why behind the why — the thing that’s driving the customer’s need to find a solution for the problems they face." Looking to get more out of your research? This episode is for you. You can read Adam's article for BuiltIn here: https://builtin.com/product-management/make-your-product-research-matter Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can also connect with Maggie on Twitter @maggiecrowley
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96 episodes
MP3•Episode home
Manage episode 276523225 series 2485679
Content provided by Molly Sloan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Molly Sloan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Good product managers do customer research. But just doing the research isn't enough - we also have to make that customer research matter. In this episode Maggie talks with Adam Thomas, product leader and principal at Approaching One, about how to make research work and how to package it for and sell it to your stakeholders. In Adam's words, "good research helps teams understand the why behind the why — the thing that’s driving the customer’s need to find a solution for the problems they face." Looking to get more out of your research? This episode is for you. You can read Adam's article for BuiltIn here: https://builtin.com/product-management/make-your-product-research-matter Like this episode? Leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review, hit the subscribe button, and share the pod with your friends! You can also connect with Maggie on Twitter @maggiecrowley
…
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96 episodes
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