Charting A Course From Boardroom To Big Screen - Nick Wilkinson - Built To Finish

#Careers #Business #Acresis #Steven Pivnik

42:14

Episode Description: Jessica B. Harris may have been born and raised in New York City, but she has Tennessee roots through her father and has spent much of her life split between homes in the Northeast and the South – specifically New Orleans. For more than fifty years, she has been a college professor, a writer, and a lecturer, and her many books have earned her a reputation as an authority on food of the African Diaspora, as well as a lifetime achievement award from the James Beard Foundation. A few years back, Netflix adapted her book, High on the Hog: A Culinary Journey from Africa to America , into a 4 part docuseries. And I’m very proud to say that she’s a longtime contributor to Southern Living with a regular column called The Welcome Table. This episode was recorded in the Southern Living Birmingham studios, and Sid and Jessica talked about her mother’s signature mac and cheese, the cast-iron skillet she’d be sure to save if ever her house were on fire, and her dear friend, the late New Orleans chef Leah Chase. For more info visit: southernliving.com/biscuitsandjam Biscuits & Jam is produced by : Sid Evans - Editor-in-Chief, Southern Living Krissy Tiglias - GM, Southern Living Lottie Leymarie - Executive Producer Michael Onufrak - Audio Engineer/Producer Jeremiah McVay - Producer Learn more about your ad choices. Visit podcastchoices.com/adchoices…

Built to Finish « »
Charting a Course from Boardroom to Big Screen - Nick Wilkinson - Built to Finish - Episode # 016

about a year ago 51:30

MP3•Episode home

How can leadership, strategy, and adaptability shape both business transformations and film production?

Nick Wilkinson, President of SNL Film and expert CEO discusses his career, transitioning from leading IT and private equity firms to a CEO role in a private company. Nick shares valuable insights on managing company transformations, navigating the sales process, and leading teams effectively. He also touches on his pivot to the entertainment industry, where he writes and produces films like Death on the Brandywine. The conversation emphasizes the similarities between building a company and producing films, particularly in terms of leadership, strategy, and adaptability.

Takeaways:

Consider a Leadership Transition: Transition to a role like Executive Chairman and hire an experienced CEO to bring fresh perspectives and expertise to the company.
Understand Management Styles: Recognize the differences between managing equity-backed and privately owned organizations to improve operational strategies and align expectations.
Prepare for Future Challenges: Regular strategic meetings and presentations can help your team handle future challenges, such as acquisitions or high-pressure situations.
Shift Focus for Growth: If relying on older products, consider diversifying business units to maintain current revenue while pursuing new growth opportunities.
Maintain Organized Documentation: Keep accurate records, like shareholder agreements and financial documents, to simplify processes during key events like acquisitions.
Manage Confidentiality Carefully: Share sensitive information only with essential personnel to minimize stress and avoid unnecessary speculation among employees.
Continually Learn and Adapt: Pursue ongoing learning to enhance your skills, stay competitive in your field, and open up new opportunities for growth.

Quote of the Show:

“The nouns are different but the verbs are the same.”

Links:

LinkedIn: https://www.linkedin.com/in/nwilkinson1/
Website: https://snlfilm.com/
IMBd Profile: https://www.imdb.com/name/nm12642041/

Ways to Tune In:

Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY
Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842
Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65
Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037
YouTube: https://youtu.be/vUv46OHDCQs

28 episodes

Charting a Course from Boardroom to Big Screen - Nick Wilkinson - Built to Finish - Episode # 016

Built to Finish

published about a year ago

MP3•Episode home

How can leadership, strategy, and adaptability shape both business transformations and film production?

Takeaways:

Consider a Leadership Transition: Transition to a role like Executive Chairman and hire an experienced CEO to bring fresh perspectives and expertise to the company.
Understand Management Styles: Recognize the differences between managing equity-backed and privately owned organizations to improve operational strategies and align expectations.
Prepare for Future Challenges: Regular strategic meetings and presentations can help your team handle future challenges, such as acquisitions or high-pressure situations.
Shift Focus for Growth: If relying on older products, consider diversifying business units to maintain current revenue while pursuing new growth opportunities.
Maintain Organized Documentation: Keep accurate records, like shareholder agreements and financial documents, to simplify processes during key events like acquisitions.
Manage Confidentiality Carefully: Share sensitive information only with essential personnel to minimize stress and avoid unnecessary speculation among employees.
Continually Learn and Adapt: Pursue ongoing learning to enhance your skills, stay competitive in your field, and open up new opportunities for growth.

Quote of the Show:

“The nouns are different but the verbs are the same.”

Links:

LinkedIn: https://www.linkedin.com/in/nwilkinson1/
Website: https://snlfilm.com/
IMBd Profile: https://www.imdb.com/name/nm12642041/

Ways to Tune In:

Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY
Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842
Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65
Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037
YouTube: https://youtu.be/vUv46OHDCQs

28 episodes

#Careers #Business #Acresis #Steven Pivnik

All episodes

Built to Finish

1
With Intention: Jon Giganti on Aligning Purpose and Performance 40:36

5 days ago40:36

40:36

Jon Giganti, a seasoned sales professional, former division one collegiate athlete, and author of the USA Today bestseller 'With Intention.' John shares his journey of writing the book, rooted in his early experiences with motivational literature and his struggles with performance in sports and sales. He discusses the concept of living with intentionality, overcoming obstacles, and managing 'intention deficit disorder,' a term introduced by Dr. Russell Barkley. The conversation also covers productivity strategies, the importance of building trust within teams, and John's recent leap from corporate America to entrepreneurship. John now focuses on coaching, speaking, and developing tools to help others reach their potential by reducing internal interference. Takeaways: Put Yourself in Position to Serve Others: Focus on building yourself so you can effectively serve others. Shifting from self-centered goals to service-oriented ones not only enriches others but also creates sustainable success for you. Gamify Your Habits: Use habit-tracking apps to make personal growth fun and measurable. Turning habits into a game can boost consistency and motivation. Lean Into the Storm: Don’t avoid challenges—face them head-on, like a bison running into a storm. This approach builds resilience and helps you overcome difficulties more effectively. Performance = Potential – Interference: Identify and minimize the "interference" in your life, such as self-doubt or external distractions, to unlock your full potential and improve performance. Embrace the 'Next Play' Mindset: Like in sports, quickly move past mistakes by learning from them and focusing on the next opportunity. This reduces emotional baggage and keeps you progressing. Practice Envisioning Exercises: Regularly engage in visualization practices, like creating vision boards, to align your subconscious with your goals and support better decision-making. Invest in Coaching and Mentorship: Seek guidance from coaches and mentors who can provide feedback, insights, and accountability to accelerate your personal and professional growth. Quote of the Show: “Once you realize that life's a journey and they're all lessons, you never really fail.” Links: LinkedIn: https://www.linkedin.com/in/jon-giganti-3173172/ Website: https://www.jongiganti.com/ Book Link: https://a.co/d/6gF8Fig Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/X452I7QoTAY…

Built to Finish

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Code Blue to Bottom Line: Balancing the ER and Entrepreneurship | Mike Cetta 34:29

12 days ago34:29

34:29

Ready to scale your business and make a real impact? Discover how a healthcare leader built a massive company and is now disrupting medical technology! Michael Cetta, a physician and entrepreneur with over 25 years of experience in emergency medicine, shares his journey from leading MEP, an emergency medicine group that grew to 10 locations and 300 clinicians, to merging with US Acute Care Solutions. He discusses the strategies used during the exit process, the importance of partner alignment, and the balance between clinical practice and business leadership. Michael also reveals creative, albeit unconventional, business development tactics for getting in front of hospital CEOs. He emphasizes the power of building relationships and word-of-mouth referrals, particularly in the healthcare industry. The conversation shifts to Michael's latest venture, Crimson Scientific, a company aiming to revolutionize EKG technology, which he was inspired to start after a personal tragedy. Michael also touches upon the lessons learned from his previous entrepreneurial experiences and the surprising similarities between being an ER doctor and an entrepreneur. Takeaways: Prioritize Partner Alignment and Character: When building a partnership or team, focus on bringing in individuals who share the same vision, priorities, and character. Strong relationships and alignment among partners can lay an excellent foundation for success and smoother transactions. Explore All Strategic Alternatives: Before making a major decision like a merger or acquisition, thoroughly research and consider all possible alternatives, such as being an M&A leader, merging with other local groups, or remaining independent. Evaluate the pros and cons of each option. Balance Economic Goals with Principle: When considering lucrative opportunities like acquisitions, weigh the purely economic benefits against your principles and long-term vision for the company and its ownership structure. Maintaining some equity in a new entity can be more valuable than a full cash exit if continued ownership and growth are priorities. Build Relationships Through a "Ground Game": For business development, especially in industries like healthcare, prioritize building genuine relationships through personal interactions and networking at conferences. This "good old fashioned ground game" and earning word-of-mouth referrals from satisfied clients is often more effective than expensive marketing gimmicks. Leverage Outsourced Expertise Strategically: Recognize when your internal team, even if highly skilled in the core business, needs support in specialized areas like finance, HR, and contracting. Partnering with an external company that feels like an integrated part of your organization can provide essential foundational support for growth. Embrace Calculated Risk-Taking: While medicine discourages risk for obvious reasons, in business, the ability to trust your instinct, take calculated risks, and pursue opportunities with confidence is crucial for growth. Be willing to commit to a path but also be prepared to pivot if necessary. Apply Problem-Solving Skills Across Domains: The skills developed in one demanding field, like emergency medicine with its need for quick, definitive action under constraints with a team, can be highly transferable to entrepreneurship. The ability to work towards a goal with limited resources and a team is valuable in both scenarios. Quote of the Show: "As an ER doc, you're presented with a problem in front of you. There's a finite number of resources you have to tap into and a timeline that you have to accomplish, either stabilize the patient or send them to the next level of care. So you have to work with a team, quickly, definitively, within certain guidelines, and get to a goal. And that's very much how entrepreneurship works. You have constraints, you have a goal, you need to get everyone aligned and pointed in the same direction." Links: LinkedIn: https://www.linkedin.com/in/michaelcetta/ Website: https://www.crimsonscientific.com/ Email Address: michael@crimsonscientific.com Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/Wslt5akqGpI…

Built to Finish

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From Base Camp to Summit: Everest Adventure Q&A with Steven Pivnik 23:56

19 days ago23:56

23:56

What’s it really like to record a podcast from Mount Everest Base Camp in Tibet, China? 🏔️ Join Steven Pivnik, host of the Built to Finish Podcast, as he takes you behind the scenes of his mountaineering journey—answering YOUR questions from 17,000 feet up! In this high-altitude episode, Steven reveals: ✔️ His future adventure goals and climbing bucket list ✔️ The latest gear upgrades and how he packs for Everest ✔️ Acclimatization strategies that actually work ✔️ What it’s like working with guiding companies ✔️ The physical + mental training needed to take on big mountains ✔️ Hygiene, logistics, cost breakdowns, and personal stories from the climb ✔️ Real talk about fear, motivation, and what drives him to keep going Whether you're planning your own expedition, love extreme adventures, or just want an inside look at the Everest experience—you don’t want to miss this! Quote of the Show: "If you envision something clearly and consistently, you actually subconsciously program yourself to take all the necessary actions and make the right decisions to move toward that goal. In my mind, I've been at the top of Everest thousands of times." Links: LinkedIn: https://www.linkedin.com/in/stevenpivnik/ Website: https://www.acresis.com/ Instagram: @stevenpivnik Shoutouts: Alpenglow Expeditions: https://alpenglowexpeditions.com/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/_WRUhJSpmFY…

Built to Finish

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The Climb and the Challenge: Louise McEvoy's Adventure on Everest and Beyond 41:00

26 days ago41:00

41:00

Louise McEvoy, a motivational speaker, Everest Summitter, and the Vice President of US Channel Sales at Trend Micro, shares her inspiring 20-year journey to summiting Mount Everest, detailing the challenges, rigorous training, and mountaineering experiences that shaped her path. She also discusses the importance of preparedness and the risks associated with high-altitude climbing, including close encounters with avalanches and witnessing fatalities. Shifting to her professional role, Louise explains the critical landscape of cybersecurity, advising on how organizations and individuals can protect themselves from increasing threats. She touches upon the relevance of the 'Blue Ocean Strategy' book in helping businesses differentiate themselves in competitive markets. Louise concludes with career advice and reflections on managing extreme challenges alongside a demanding career. She invites listeners to follow her journey on LinkedIn and Instagram. Takeaways: Build Gradually Towards Your Goals: Louise highlights that achieving big goals like summiting Everest doesn't happen overnight; it requires years of preparation, building muscle memory, and overcoming various challenges. This approach can be applied to business and personal goals. Prepare for Adversity: Louise's experiences emphasize the importance of being prepared for unexpected challenges, be it on mountains or in business. Always have a contingency plan and be ready to adapt. Stay Fit and Healthy: One controllable aspect of preparation is physical fitness. Always strive to be in the best shape possible to handle both predictable and unpredictable stress. Embrace Teamwork and Support: The importance of a supportive team is a recurring theme. Build relationships and support networks that can help you achieve your goals. Be Vigilant Against Scams: In cybersecurity, taking measures such as pausing to verify communications before taking action and setting up family passwords can protect against scams and fraud. Think Differently: The 'Blue Ocean Strategy' encourages thinking differently to stand out in a crowded market. Explore unique angles or approaches to solve problems or serve customers better. Cherish Milestone Moments: Louise regretted not fully appreciating her time at the summit of Everest. In any pursuit, especially after significant effort, take a moment to acknowledge and appreciate your achievements. Quote of the Show: "Don’t project into the future thinking about your next climb. Enjoy this climb. Absorb every single moment. Even though you’ll be there for seven weeks, which sounds like a long time, it goes by so quickly." Links: LinkedIn: https://www.linkedin.com/in/llmcevoy/ Instagram: https://www.instagram.com/theclimbingexecutive/ Website: https://www.trendmicro.com/en_us/business.html Book Link: “Blue Ocean Strategy” - https://a.co/d/8hYBbY4 Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/LRAK2hxUD6U…

Built to Finish

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First Woman to Climb the World’s Second-Highest Summits | Jenn Drummond 36:41

5 weeks ago36:41

36:41

Jenn Drummond, a world record holder for being the first female to climb the second-highest summits on each of the seven continents, including K2. Jenn is also an international speaker, author of 'Break Proof,' host of the 'Seek Your Summit' podcast, and the founder of Clearwater Wealth Management. She shares her experiences of surviving a near-fatal car accident, which reshaped her perspective on fear and personal limitations, prompting her pursuit of monumental goals. Jenn discusses key moments like dealing with illness during her K2 ascent, the challenges and triumphs of her four-year journey to climb the second seven summits, and her entrepreneurial journey. Additionally, she offers advice on resilience, both in mountaineering and business, emphasizes the importance of prioritizing people over peaks, and talks about blending family life with her ambitious goals. Takeaways: Resilience is Key: Resilience is essential for achieving goals and overcoming obstacles in both life and business. Building and practicing resilience helps navigate challenges and reach desired outcomes. Break Down Large Goals: Breaking down big goals into smaller, manageable parts creates a sense of accomplishment and helps maintain motivation throughout the journey. People Over Peaks: Prioritizing people and relationships over personal achievements leads to deeper connections and more sustainable success, especially in business and leadership. Embrace Mistakes: Mistakes are inevitable and can be costly, but how you respond makes all the difference. Offering grace and support builds trust and strengthens team resilience. Continuous Preparation: Thorough preparation can ease anxiety and boost confidence. Whether in personal endeavors or professional tasks, careful planning leads to better performance. Set Audacious Goals: Setting bold, ambitious goals can inspire commitment and drive. Aiming high opens the door to extraordinary accomplishments. Find Your 'Why': Having a clear and powerful personal motivator provides the energy and purpose needed to pursue and overcome significant challenges. Quote of the Show: “People over peaks. Make you you’re taking care of your people and not putting the summit ahead of them.” Links: LinkedIn: https://www.linkedin.com/in/jenn-drummond/ Personal Website: https://www.jenndrummond.com/ Company Website: https://clearwaterwealthmgt.com/ Book Link: https://a.co/d/bHsUw51 Podcast: https://www.jenndrummond.com/podcast-page Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/TQ0dCqsQZF0…

Built to Finish

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AI Readiness and Global Business Transformation - Lee Coulter - Built to Finish - Episode # 022 49:59

6 weeks ago49:59

49:59

Lee Coulter, the Global Head of Transformation at Chazey Partners, shares his extensive experience in leading enterprise transformations and exiting startups. Lee's discussion provides a deep dive into strategies for company exits, focusing on cap table cleanup, maintaining detailed documentation, and the significance of having a coach during the process. He also addresses the challenges posed by poorly documented equity agreements, emphasizing the necessity of transparency and regular 'closing book' practices for potential successful exits. Lee highlights the importance of restructuring management teams to align with company growth phases and why founders should often transition from their CEO roles. He further discusses challenges during earnouts and the need for precise, time-bound agreements. In his current role, Lee focuses on AI readiness for enterprises and executive coaching, offering his wealth of knowledge to help other entrepreneurs succeed. Takeaways: Start Early: Begin cap table cleanup and prepare for an exit at least two to three years in advance. Maximize all indicators for your final valuation and get to know folks active in recent transactions. Have a coach to provide objective advice and support throughout the process. Document Everything: Keep a solid data room and always be ready to close your books. Maintain a documented history of goals, achievements, and financials to build trust with potential buyers. Ensure every share and unit on the cap table has proper documentation and recreate or create missing documents. Integration Planning: Have a clear integration plan that takes into account the culture and workflows of the buying organization. Plan for 12 months to truly integrate into a new organization. Be prepared for contingencies and adjustments, as initial plans may change. Exit with Earnouts: Earnouts should be clear, concise, and time-bound to no more than 12 months. Avoid long-term earnouts as they are prone to legal disputes. Ensure the management team can exit gracefully within a year to allow new ownership to take full control and implement their strategies. Honest Management Reviews: Conduct regular reviews of your management team and be honest about their strengths and the phase of growth the company is in. Do not hesitate to rebuild or replace management every 18 to 21 months to align with the business’s needs. Founder’s Role: Founders must recognize when it’s time to step aside and possibly take on roles like Chief Product Officer or Chief Customer Officer. It is rare for founders to be effective CEOs during all growth phases, so bringing in professional CEOs at the right time can be beneficial. Maintain Trust: Trust is crucial during exits and integrations. Respond promptly to data requests, maintain good document hygiene, and be transparent about any potential issues. This will positively impact the buyer’s confidence and the valuation of the deal. Quote of the Show: ”When I say typically, it's extremely rare when a founder is a good CEO. So, recognizing that you need to step aside and bring in a professional manager who's actually familiar with the things that need to happen during your growth phase.” Links: LinkedIn: https://www.linkedin.com/in/rleecoulter/ Website: https://chazeypartners.com/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/MZ2WSH72Qok…

Built to Finish

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The Final Lap: Turning Your Life’s Work Into a Legacy | Marcus Wagner 40:57

7 weeks ago40:57

40:57

What are the key ingredients of a successful business exit? Marcus Wagner, financial expert and advisor, shares invaluable insights on positioning a business for long-term growth, making it attractive for acquisition, and executing a seamless exit strategy. He breaks down the importance of building sustainable revenue streams, hiring top-tier leadership ahead of time, and staying ahead with proactive due diligence. He also provides expert guidance for entrepreneurs looking to maximize their company’s value while avoiding common pitfalls in acquisitions. Additionally, the discussion dives into the crucial role of cultural alignment in post-sale integration and how it impacts employee retention and overall business continuity. Takeaways: Start with the end in mind: Define your exit goals early and build your business with long-term value creation in mind. Invest in the right talent: A strong team ensures your business remains stable and attractive during the sale process. Maintain sell-ready financials: Act as if your company is always for sale by keeping well-organized financial records, conducting internal audits, and preparing comprehensive due diligence documentation. Choose strategic partners wisely: Work with an investment banker who has broad industry connections and experience navigating both domestic and international markets for maximum exposure. Plan for a smooth transition: Prepare for post-sale integration by considering company culture and employee retention strategies. Understand your business value: Focus on sustainable revenue streams and strong customer relationships that enhance your company's valuation and attractiveness to buyers. Quote of the Show: “If you do it right as a founder, the process doesn't have to be scary—it can actually feel like the culmination of your life's work. After all, we pour everything into our businesses—our cash, our time, our stress—and if it's done right, that final lap toward the finish line can be a truly enjoyable part of the journey.” Links: LinkedIn: https://www.linkedin.com/in/marcushwagner/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/qap6ZB9dAks…

Built to Finish

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The Art of Branding: Elevate Your Business - Sienna Roman - Built to Finish - Episode # 020 36:44

8 weeks ago36:44

36:44

What truly makes a brand unforgettable—its visuals, its message, or the emotions it evokes? Sienna Roman is an award-winning business owner and designer and co-host of the podcast Process Makes Purpose. She discusses what makes a strong brand, the importance of consistency, and the elements that contribute to a compelling brand. Sienna shares her views on the strategic nature of branding and the impact of visual representation. She provides examples of successful and unsuccessful rebrands by major companies like Walmart and Jaguar. She also offers advice for startups on building authentic brands and handling rebranding efforts. Additionally, Sienna shares insights on common branding mistakes and the significance of metrics in measuring branding success. The episode includes a visual presentation on the influence of colors and fonts on brand perception. Takeaways: Maintain Brand Consistency – Ensure your brand is represented uniformly across all touchpoints, from social media to physical products. Communicate Genuinely – Build trust by staying true to your core values and mission, which fosters stronger connections with customers. Highlight Your Unique Value Proposition – Clearly communicate what sets your brand apart to develop a strong and recognizable identity. Invest in Professional Branding – Seek expert guidance to choose colors and fonts that effectively convey your brand’s values and message. Measure Branding Effectiveness – Use customer referrals and satisfaction metrics to assess whether your brand resonates with your audience. Be Human and Relatable – Focus on authentic interactions to enhance customer retention and foster long-term brand loyalty. Quote of the Show: ”As humans, we love authenticity. It's part of the reason I think social media is so huge. because people love seeing vulnerable people and their everyday lives behind the curtain. And so branding in one way is supposed to kind of keep that continuity going of the vulnerability and the authenticity.” Links: LinkedIn: https://www.linkedin.com/in/sienna-roman-fusco/ Website: mozaic-collective.com Podcast: https://www.youtube.com/watch?v=GsWc_nOD1iU Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/M60msmUI49o…

Built to Finish

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From the Skies to SpaceX and Ironman Success - Scott Poteet - Built to Finish - Episode # 019 51:55

9 weeks ago51:55

51:55

Scott 'Kid' Poteet, a former combat fighter pilot turned astronaut shares his inspiring journey from struggling with motion sickness and fear of heights as a child to becoming a fighter pilot and eventually fulfilling his dream of flying on SpaceX's Falcon 9 rocket. He also discusses his passion for endurance sports, having completed 16 Ironman triathlons, including the Ironman World Championship in Kona, Hawaii. Scott details his unique educational path through an outdoor education program, the intense training required for space missions, and the pioneering work he is involved in with SpaceX's Polaris missions. He emphasizes the importance of leveraging one's natural gifts and forging a personal path to success. Takeaways: Embrace Your Unique Strengths: Recognize and leverage your natural talents and passions to create a personalized path to success. Prepare and Adapt: Thoroughly prepare for challenges and stay flexible in the face of unexpected changes. Effective planning and adaptability are key to success in dynamic environments. Overcome Personal Obstacles: Confront your fears and limitations, like overcoming motion sickness or fear of heights. Persistence in overcoming obstacles unlocks new achievements. Join Supportive Communities: Engage in structured programs or supportive communities, such as ROTC or endurance sports, to stay motivated and connected with like-minded individuals. Set Clear Goals: Establish specific, attainable goals—like qualifying for events such as the Ironman World Championship—to stay focused and driven. Build Meaningful Connections: Nurture relationships and networks, as demonstrated by collaborations with organizations like SpaceX. Networking opens doors to unique opportunities. Quote of the Show: “ We are all born with gifts, talents, passions, and perspectives. It’s just figuring out what truly motivates and inspires you.” Links: LinkedIn: https://www.linkedin.com/in/scott-kidd-poteet-5a548610a/ Website: https://www.kiddpoteet.com/ Email: kidd@kiddpoteet.com Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/Lvgy-aXv49U…

Built to Finish

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Open Banking and Beyond: Kieron James on Innovation and Leadership - Built to Finish - Episode # 018 31:58

10 weeks ago31:58

31:58

Curious about scaling a tech startup, planning an exit strategy, managing remote teams, and growing a business? Kieron James is a seasoned entrepreneur with over 30 years of experience in launching and scaling successful tech startups. Kieron shares valuable insights on exit strategies, emphasizing the importance of planning for an exit from day one and keeping organized records for a smooth due diligence process. The conversation also covers the challenges of evolving leadership teams as companies grow, as well as the differences between remote work and traditional office environments. Kieron also talks about his current company, Wonderful — a platform that utilizes open banking to make charity donations and small business payments more affordable and accessible. Whether you’re an entrepreneur or interested in the tech startup world, Kieron's experiences and advice will inspire you. Plus, get a sneak peek into his future plans, including participating in the New York Marathon! Takeaways: Maximize Exit Strategies: Plan your exit from the beginning by maintaining a database with all necessary documents for due diligence. This proactive approach saves time and reduces stress when selling the business. Always Be Organized: Keep your corporate governance, contracts, and other essential documents well-organized and easily accessible. Being prepared helps you handle unexpected opportunities or challenges smoothly. Utilize Technology: Streamline business processes with technology, from digital document storage to advanced payment systems. This increases efficiency and reduces manual work. Be Transparent: Foster trust and alignment by maintaining clear communication with your team, especially during critical phases like due diligence or company restructuring. Clear Career Trajectories: Ensure your team has clear career growth paths. Regularly communicate opportunities for advancement to keep them motivated and aligned with company goals. Leverage Open Banking: Adopt open banking solutions in the payment sector to reduce transaction costs and improve payment process efficiency, benefiting both your business and stakeholders. Adapt to Remote Work Benefits: Embrace remote work's benefits, such as increased productivity and access to a global talent pool. Consider hybrid models or occasional in-person meetings for effective collaboration and team bonding. Quote of the Show: “ One of the bits of advice that I give people is even before you start thinking about setting up a business, if your plan is long term to exit, be thinking about that on day one.” Links: LinkedIn: https://www.linkedin.com/in/kieronjames/ Company Website: https://wonderful.co.uk/ Personal Website: https://kieron.net/ Podcast: https://kieron.net/tag/podcasts/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/6LOrT_UQIrI…

Built to Finish

1
The Strategic Advantage of Knowing Your Business - Frank Gazzillo - Built to Finish - Episode # 017 36:27

11 weeks ago36:27

36:27

As a CEO, how important is it to have a deep, comprehensive understanding of every aspect of your business, and how does that impact decision-making? Frank Gazzillo, a serial entrepreneur and CEO of Accurate Neuromonitoring, discusses his journey from chiropractor to successful business owner, having built and scaled multiple companies. Frank shares his experience selling his business to a private equity firm, emphasizing the importance of transparency, preparation, and a deep understanding of your business. He also highlights the value of working with investment bankers during the sales process, as well as the complexities of acquisitions, including challenges in due diligence and post-acquisition integration. Throughout the interview, Frank underscores the importance of recognizing personal strengths and weaknesses, implementing effective management practices, and maintaining clear financial records. Takeaways: Understand and Know Your Business Inside and Out: As Frank emphasizes, it's crucial to understand every aspect of your business, including your weaknesses. Spend time in areas where you’re not naturally strong to ensure a comprehensive understanding of operations. Maintain Strong Financial Organization: Frank and Steven discuss the importance of clean, detailed, and understandable financial records. This ensures transparency and helps potential investors or buyers assess your company’s financial health. Employ Professional Support: Engaging an investment banker is invaluable. They help present your business in the best light, increase its valuation, and handle the complexities of the sales process, saving time and avoiding pitfalls. Be Transparent and Honest in Transactions: Be upfront about your business’s strengths, weaknesses, and intentions for selling. Transparency builds trust and facilitates smoother negotiations and due diligence. Prepare Thoroughly Before Selling: Ensure all necessary documentation and processes are in place before going to market. Well-documented processes and comprehensive financial records make your business more attractive to buyers. Stay True to Your Core Competencies: Frank notes that some founders may be better suited to roles other than CEO after an acquisition. Assess your strengths and align your role with what you do best to continue adding value. Clarify Your Reasons for Selling: Have a clear, rational reason for selling your business. This clarity guides decision-making and provides a solid foundation for negotiation, ensuring deals are meaningful and efficient. Quote of the Show: “You really have to know your business inside and out.” Links: LinkedIn: https://www.linkedin.com/in/frank-gazzillo-818a1939/ Website: https://www.accurateneuromonitoring.com/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/c9VX7ZynwI0…

Built to Finish

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Charting a Course from Boardroom to Big Screen - Nick Wilkinson - Built to Finish - Episode # 016 51:30

12 weeks ago51:30

51:30

How can leadership, strategy, and adaptability shape both business transformations and film production? Nick Wilkinson, President of SNL Film and expert CEO discusses his career, transitioning from leading IT and private equity firms to a CEO role in a private company. Nick shares valuable insights on managing company transformations, navigating the sales process, and leading teams effectively. He also touches on his pivot to the entertainment industry, where he writes and produces films like Death on the Brandywine. The conversation emphasizes the similarities between building a company and producing films, particularly in terms of leadership, strategy, and adaptability. Takeaways: Consider a Leadership Transition: Transition to a role like Executive Chairman and hire an experienced CEO to bring fresh perspectives and expertise to the company. Understand Management Styles: Recognize the differences between managing equity-backed and privately owned organizations to improve operational strategies and align expectations. Prepare for Future Challenges: Regular strategic meetings and presentations can help your team handle future challenges, such as acquisitions or high-pressure situations. Shift Focus for Growth: If relying on older products, consider diversifying business units to maintain current revenue while pursuing new growth opportunities. Maintain Organized Documentation: Keep accurate records, like shareholder agreements and financial documents, to simplify processes during key events like acquisitions. Manage Confidentiality Carefully: Share sensitive information only with essential personnel to minimize stress and avoid unnecessary speculation among employees. Continually Learn and Adapt: Pursue ongoing learning to enhance your skills, stay competitive in your field, and open up new opportunities for growth. Quote of the Show: “The nouns are different but the verbs are the same.” Links: LinkedIn: https://www.linkedin.com/in/nwilkinson1/ Website: https://snlfilm.com/ IMBd Profile: https://www.imdb.com/name/nm12642041/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/vUv46OHDCQs…

Built to Finish

1
Books, Business, and Balance - Nick Hutchison - Built to Finish - Episode # 015 39:18

13 weeks ago39:18

39:18

How can entrepreneurs and authors balance the demands of business growth and personal development while maintaining focus and productivity? Nick Hutchison, founder and CEO of the rapidly growing seven-figure marketing agency BookThinkers, joins host Steven Pivnick. Nick, also the host of the top-rated podcast BookThinkers: Life-Changing Books , shares his insights into combining entrepreneurship with personal growth. He discusses his experiences with SMART goals, overcoming business failures (including a failed app development), and his journey as a new triathlete and father. Nick also reveals the current services BookThinkers offers, such as short-form video production, podcast booking, and social media book reviews, as well as potential future ventures, including speaking engagements. Tune in for valuable advice on time management, business growth, and writing from a best-selling author and seasoned entrepreneur. Takeaways: Set SMART Goals: For every new project or book, set SMART goals (Specific, Measurable, Attainable, Relevant, Time-bound) to maintain focus and ensure actionable outcomes. Learn from Key Influencers: Identify books, podcasts, and resources from influential figures in your field. Implement lessons from these to create impactful changes in your personal and professional life. Follow Up and Learn from Past Engagements: Leverage past media features or collaborations as credibility boosters and build upon them for future opportunities. Continuously Audit Your Time: Regularly assess how you're spending your time. Classify activities as energy-draining or energy-boosting, then adjust to focus on high-leverage tasks that bring both joy and productivity. Document Frequently Asked Questions: If you often receive similar questions from your audience or clients, document your answers and consider compiling them into a resource like a book or guide. Validate Market Need Before Launching Products: Conduct market research before heavily investing in a new product or service. Engage potential users to gather insights and tailor your offering to meet their needs. Survey Your Community: Regularly survey your community or target audience to understand their challenges and needs. Use their feedback to inform content creation, product development, and service offerings. Quote of the Show: “Success is sometimes subtractive not additive.” Links: LinkedIn: https://www.linkedin.com/in/bookthinkers/ Website: https://www.bookthinkers.com/ Podcast Link: https://podcasts.apple.com/us/podcast/bookthinkers-life-changing-books/id1517311450 Book Link: https://www.amazon.com/Rise-Reader-Strategies-Mastering-Applying/dp/B0CHF8VBYW Shoutouts: The 4-Hour Work Week by Tim Ferriss: https://fourhourworkweek.com/ 10 X is Easier than 2 X by Dan Sullivan and Dr. Benjamin Hardy: https://10xeasierbook.com/ Buy Back Your Time by Dan Martell: https://www.buybackyourtime.com/ Think And Grow Rich by Napolean Hill: https://www.naphill.org/shop/books/paperback/think-and-grow-rich/ How to Win Friends and Influence People by Dale Carnegie: https://www.amazon.com/How-Win-Friends-Influence-People The Alchemist by Paulo Coelho: https://a.co/d/dfqJbzy The Four Agreements by Don Miguel Ruiz: https://www.miguelruiz.com/the-four-agreements/ Rory Vaden: https://www.linkedin.com/in/roryvaden/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/rI7t9yKJDnc…

Built to Finish

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Navigating Global Expansion - Mark Garland - Built to Finish - Episode # 014 40:55

14 weeks ago40:55

40:55

What are the key strategies for navigating global market expansion and company acquisitions? Mark Garland, shares his extensive experience in global market expansion and supply chain solutions. Mark discusses his leadership roles at companies such as 4R Systems, Capgemini, and Accenture, highlighting the strategic decisions and challenges he faced. He explains the process of navigating a company sale during the COVID-19 pandemic, offering insights on maintaining operational focus, the value of good advisors, and the importance of having a contingency plan. He also introduces his new venture, Advance2 Global, aimed at helping companies expand internationally. The episode concludes with advice for founders on maximizing stakeholder outcomes during an acquisition. Takeaways: Surround Yourself with Great Advisors: Build a trusted team of experienced advisors, including an investment banker, legal counsel, and accountants, to guide you through the complexities of selling your business and securing the best deal. Keep Your Cap Table Clean: Maintain an accurate, well-organized cap table to avoid complications in negotiations and ensure favorable deal structures. Focus on Due Diligence Preparation: Organize all necessary documents and information ahead of time to expedite due diligence and build confidence with potential buyers, minimizing roadblocks. Have a Backup Plan: Be prepared for the possibility of a deal falling through. Keep operations running smoothly and consider other potential buyers if necessary. Maintain a Strong Company Culture: Involve key employees early, keeping them informed and engaged to maintain morale and ensure smooth operations during the transition. Demonstrate Value and Affordability: Showcase the tangible value and affordability of your product or service to make your business more attractive to potential buyers. Quote of the Show: “Always have a backup plan.” Links: LinkedIn: https://www.linkedin.com/in/markgarland/ Company Website: https://advance2global.com/ Ways to Tune In: Spotify: https://open.spotify.com/show/1ghmiiaRwVtQ9kqqqvmVQY Apple Podcasts: https://podcasts.apple.com/us/podcast/built-to-finish/id1781753842 Amazon Music: https://music.amazon.com/podcasts/665cacbf-79ed-4745-8856-1d8465943c65 Podchaser: https://www.podchaser.com/podcasts/built-to-finish-5907037 YouTube: https://youtu.be/6KO7NxnAjxo…

Built to Finish

1
Aligning Strategy with Vision for Success - Tom Bonney - Built to Finish - Episode # 013 31:41

15 weeks ago31:41