Franchise Growth Strategy That Built 50 Locations From One Idea Catalytic Leadership podcast

Franchise Growth Strategy That Built 50 Locations From One Idea

2d ago 30:39

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When the vision is clear but your team still isn’t executing, that disconnect isn’t just frustrating—it’s expensive. If you’ve ever felt like you’re repeating yourself across teams or struggling to keep quality consistent as you grow, this episode will speak directly to you.

I’m joined by David Sauers, co-founder and CEO of Royal Restrooms—the nationally recognized luxury restroom brand with over 50 franchise locations. What started with a personal pain point became a movement that redefined an industry. We dig into the franchise growth strategy that helped him scale from a local service to a national brand, without losing the mission or momentum.

If you’re thinking about multi-location growth, licensing, or expanding your business without bottlenecks, you’ll walk away from this episode with clarity on how to build systems that protect your vision and scale your values.

We don’t talk theory here. This is real-world strategy—grounded in leadership, driven by legacy.

Books Mentioned:
Storyworthy by Matthew Dicks

Connect with David Sauers
To learn more about David’s work or bring Royal Restrooms to your event, visit royalrestrooms.com or connect with him on LinkedIn under David Sauers. He’s also building Kruger Bush Campers, and you can follow his journey there as well.

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

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Chapters

1. Meet David Sauers: From Crisis to Concept (00:00:00)

2. The Potty-Training Story That Sparked a Business (00:02:42)

3. Building Royal Restrooms: The First Launch (00:06:23)

4. From Leader to Innovator: Scaling Without Stalling (00:09:42)

5. Making Bathrooms Part of the Experience (00:12:52)

6. Franchising Begins: Why Copycats Became Partners (00:15:33)

7. What Franchising Really Requires From a Founder (00:17:53)

8. The Power of Gratitude and Community Legacy (00:20:18)

9. Leadership Growth at Scale: What Changes (00:23:39)

10. Book That Transformed David’s Communication (00:26:37)

243 episodes