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S10.E8. Mat Deurden. How to Become a Transformer?

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Manage episode 306920534 series 2431298
Content provided by Aga Szóstek, Łukasz Szóstek, Aga Szóstek, and Łukasz Szóstek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aga Szóstek, Łukasz Szóstek, Aga Szóstek, and Łukasz Szóstek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Have you ever thought about whether for an experience to be memorable does it have to always be extraordinary or is ordinary also an option? This is one of the rabbit holes we visit together with our guest Mat Deurden, an Associate Professor of Experience Design and Management in the Marriott School of Business at Brigham Young University. We unpack a transformative process as tripping over the truth you never realized. We discuss the difference between a transformation that is a small “t” versus capital “T” transformation, dig into the role of storytelling in the process of transformation, and much more.

LINKS

Designing Experiences” by J. Robert Rossman, Mathew D. Duerden

Orbiting the giant hairball” by Gordon Mackenzie

Think Again” by Adam Grant

Wonder switch” by Harris III

The power of moments” by Chip Heath, Dan Heath

Invisible Women” by Caroline Criado Perez

  continue reading

117 episodes

Artwork
iconShare
 
Manage episode 306920534 series 2431298
Content provided by Aga Szóstek, Łukasz Szóstek, Aga Szóstek, and Łukasz Szóstek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aga Szóstek, Łukasz Szóstek, Aga Szóstek, and Łukasz Szóstek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Have you ever thought about whether for an experience to be memorable does it have to always be extraordinary or is ordinary also an option? This is one of the rabbit holes we visit together with our guest Mat Deurden, an Associate Professor of Experience Design and Management in the Marriott School of Business at Brigham Young University. We unpack a transformative process as tripping over the truth you never realized. We discuss the difference between a transformation that is a small “t” versus capital “T” transformation, dig into the role of storytelling in the process of transformation, and much more.

LINKS

Designing Experiences” by J. Robert Rossman, Mathew D. Duerden

Orbiting the giant hairball” by Gordon Mackenzie

Think Again” by Adam Grant

Wonder switch” by Harris III

The power of moments” by Chip Heath, Dan Heath

Invisible Women” by Caroline Criado Perez

  continue reading

117 episodes

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