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How Shark Tank Hooked BenjiLock at CES
Manage episode 367071478 series 1920844
Content provided by Consumer Technology Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Consumer Technology Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
For this entrepreneur, the American Dream came true in Eureka Park at CES. The year was 2020 and Shark Tank scouts were combing the floor, as they’ve done for about a decade, searching for exciting strokes of tech genius. When they met Robbie Cabral, they were blown away. This episode of CES Tech Talk explores how Robbie and his padlock innovation, the fingerprint-activated BenjiLock, made their way to the Shark Tank studio, earning a highly lucrative deal with the show’s “Mr. Wonderful” shark, Kevin O’Leary. Today, the biometric BenjiLock is sold through Hampton Products International, and can be purchased across retail’s top outlets including Walmart, Best Buy, Lowe’s, Ace Hardware and Amazon. Learn what Supervising Casting Producer Mindy Zemrak saw in Robbie, how BenjiLock stood out, and strategies Eureka Park exhibitors can apply as they contend for the Shark Tank spotlight. Could you be next? Find out what it takes, and what to expect at CES 2024.
189 episodes
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Manage episode 367071478 series 1920844
Content provided by Consumer Technology Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Consumer Technology Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
For this entrepreneur, the American Dream came true in Eureka Park at CES. The year was 2020 and Shark Tank scouts were combing the floor, as they’ve done for about a decade, searching for exciting strokes of tech genius. When they met Robbie Cabral, they were blown away. This episode of CES Tech Talk explores how Robbie and his padlock innovation, the fingerprint-activated BenjiLock, made their way to the Shark Tank studio, earning a highly lucrative deal with the show’s “Mr. Wonderful” shark, Kevin O’Leary. Today, the biometric BenjiLock is sold through Hampton Products International, and can be purchased across retail’s top outlets including Walmart, Best Buy, Lowe’s, Ace Hardware and Amazon. Learn what Supervising Casting Producer Mindy Zemrak saw in Robbie, how BenjiLock stood out, and strategies Eureka Park exhibitors can apply as they contend for the Shark Tank spotlight. Could you be next? Find out what it takes, and what to expect at CES 2024.
189 episodes
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Similar to CES Tech Talk
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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