Fall in love with the problem: Netflix's secret to success and your path forward. Your "perfect" plan is holding you back.

Change Wired

Have you ever felt stuck in life or business, unable to make progress despite having what seems like a perfect plan?

This espisode is definitely for you then!

The problem might not be your goal, but rather your attachment to how you think you should get there.

Life isn't a clearly mapped journey but more like walking through fog - we can glimpse our destination in the distance, but the path only reveals itself as we take each step forward. This insight transformed how I approach challenges, from personal uncertainty to business strategy.
Netflix co-founder Mark Randolph perfectly captures this wisdom with his advice to "fall in love with the problem, not the solution."

The most successful entrepreneurs and leaders understand that rigid plans rarely survive contact with reality. Like Navy SEALs who follow the terrain when it conflicts with their map, true progress comes from adapting to what's actually happening rather than what we thought would happen. This is why companies that endure for decades constantly evolve while maintaining their core purpose.
The experimental approach to life and business follows a simple 5-step framework you will learn in this episode. This scientific mindset removes the emotional attachment to particular solutions that often keeps us spinning our wheels when we should be pivoting.

Whether you're building a business, improving your health, or developing relationships, treating life as a series of experiments rather than a fixed plan creates freedom to evolve and ultimately find what actually works.
What experiment will you design this week to move past your current challenge?

Share your thoughts, subscribe to hear our upcoming episode featuring a Google expert on experimental career design, and join our community of change-makers ready to embrace the uncertainty of the fog while steadily moving forward.

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Brought to you by Angela Shurina

Behavior-First, Executive and Optimal Performance Coach 360, Change Leadership & Culture Transformation Consultant

Chapters

1. Welcome and Cape Town Inspiration (00:00:00)

2. Life as Walking Through Fog (00:04:14)

3. The Experiment Mindset (00:06:20)

4. Netflix: Fall in Love with Problems (00:07:00)

5. 5-Step Experimental Framework for Success (00:11:35)

6. Testing Solutions vs. Changing People (00:16:37)

7. Apply It: Design Your Experiment (00:20:13)