S10|E8 Cisco Secure Firewall: Balancing Security with User Privacy and Compliance

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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

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#697: Building the total experience for customers with AJ Joplin, Forrester 24:10

14 days ago24:10

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Does your AI-based interface talk to customers the way a real person would or is it tech for tech’s sake? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility is less about bolting on new features just because the tech is available and more about making tomorrow’s experiences feel intuitive and natural to the end customer using them. Today we’re diving into designing for the future of experiences with AJ Joplin, Senior Analyst at Forrester. About AJ Joplin AJ is the lead analyst for Forrester’s research on experience design (XD), design organizations, and design leadership. Helping XD and customer experience (CX) leaders develop and deliver on research-based strategy is AJ’s professional passion. She has observed that the most effective organizations combine clear purpose with the right people and leverage systems to clarify decision-making, prioritization, and workflows. AJ also has years of workshop facilitation experience in human-centered design and design thinking. Using her professional coaching skills, AJ bring clients through ambiguity and into alignment on what matters and what’s next. Resources Forrester: https://www.forrester.com https://www.forrester.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

2 years ago

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Ninety-four percent of recent survey respondents are concerned that TLS 1.3 will break their existing security controls. With the ever-expanding amount of encrypted network traffic mandated, it’s important to understand how to balance user and customer privacy with security controls. Join experts from Cisco Security and EMA Research as they discuss the rise in compliance mandates, the benefits, and the risks of uninspected encrypted traffic as adoption of TLS 1.3 grows. Join this episode to learn: -Details surrounding the rise of encrypted traffic -Sources and meaning of mandates for internal and external compliance -Different approaches to managing encrypted data/traffic Learn more Cisco Secure Firewall solutions: See, Try, or Buy www.cisco.com/c/en/us/products/s…09&oid=trlsc027054 Cisco Champion Hosts Adam Hollifield (twitter.com/adambomb1219), Insight Enterprises, Architect Marc Luescher (twitter.com/LuescherMarc), Fresenius Medical Care, Network/ Email Security Architect Guests Alex Tatischeff, Cisco, Technical Marketing Engineering Leader Moderator Amilee San Juan (twitter.com/amileesan1), Cisco, Customer Voices and Cisco Champion Program

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