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US State Privacy Laws: Navigating the Expanding Consumer Rights Patchwork
Manage episode 482649266 series 3604885
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Explore the complex and rapidly evolving landscape of US state data privacy laws, drawing on insights from recent legislative developments across states like California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, and Texas, plus Washington's focused health data act. We break down the core consumer rights becoming standard nationwide – including the right to access, delete, correct, and opt out of data sales, targeted advertising, and certain profiling. Learn about the heightened focus on sensitive data, such as health information and data from children and teens, often requiring explicit opt-in consent. We discuss key differences like scope thresholds, variations in the definition of "sale", and the emergence of mandatory universal opt-out signals. Understand the differing enforcement approaches by state Attorneys General, the role of cure periods (and their sunsetting in many states), and the limited private rights of action. This episode helps untangle the intricate patchwork, highlights the practical implications for businesses implementing compliance systems, and touches on how consumer expectations and trust are shaped by these new regulations.
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