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How to Build Credibility and Coverage in Cybersecurity Media with Dan Raywood
Manage episode 493674737 series 3645066
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In this episode, we’re joined by cybersecurity journalist Dan Raywood to explore how organisations can successfully navigate the cybersecurity media landscape.
Dan shares his journey into cybersecurity reporting, what sets it apart from other industries, and how the field has evolved over his career.
He also offers valuable advice for organisations, covering what makes a great spokesperson, common pitching mistakes to avoid, and tips on building lasting relationships with journalists.
We hope you enjoy the episode!
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This podcast was brought to you by PRPR. We shape stories, build trust, and drive results for cybersecurity and tech companies.
Music credits:
Future Technology by MaxKoMusic | https://maxkomusic.com/
Music promoted by https://www.chosic.com/free-music/all/
Creative Commons Attribution-ShareAlike 3.0 Unported (CC BY-SA 3.0)
https://creativecommons.org/licenses/by-sa/3.0t
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