Reignite Your Business Spark with the Light Up List

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

#Entrepreneur #Business #Podcasting Education #Marketing #Jordan Rothwell Perry #Digital Ads #Online Marketing #Facebook Ads #Paid Advertising

35:00

The healing power of fitness goes far beyond physical benefits—for today’s guest, it’s a form of self-expression and a celebration of what the body can do. In this episode, host Nora McInerny sits down with fitness personality Ivylis Rivera, who shares her deeply personal journey of navigating life with Chronic Migraine while holding onto her passion for movement. Ivylis opens up about the struggle of staying active while facing the fear of triggering a headache or migraine attack and the resilience it takes to keep pushing forward—a resilience that carried her through the challenging journey of finding a Chronic Migraine treatment plan that worked for her. Join Nora and Ivylis as they explore the concept of “soft living,” a philosophy Ivylis embraces—staying active, listening to your body, and building trust in oneself. Click here for Product Information, including Boxed Warning and Medication Guide, or visit https://abbv.ie/prescribing_info See omnystudio.com/listener for privacy information.…

about a year ago 20:16

MP3•Episode home

Ever felt like you're just going through the motions in your business? I'll show you how to reignite that spark with the concept of the "Light Up List." In this episode, I'm sharing my approach to staying focused on what truly matters in your entrepreneurial journey. Learn how to identify what lights you up, tackle what drags you down, and transform your business into a joy-filled powerhouse. From CMO strategies to human design insights, my take on business ownership will inspire you to reassess and revitalize your professional path.
Topics covered in this episode:

The origin and power of the "Light Up List".
How to identify and focus on tasks that energize you.
The importance of regular self-reflection in business growth.
Leveraging your unique strengths and "zone of genius".
Aligning your business offerings with your passions.
The value of flexibility and adaptation in entrepreneurship.
Balancing the realities of business ownership with personal fulfillment

_____________________________________________________
Thanks for listening to Clicks and Giggles!
➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads
➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Chapters

1. Reignite Your Business Spark with the Light Up List (00:00:00)

2. Focus on What Lights You Up (00:00:03)

3. Embrace Change and Take Action (00:12:53)

4. Maximizing Marketing With Click Magnet (00:19:22)

63 episodes

Reignite Your Business Spark with the Light Up List

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

published about a year ago

MP3•Episode home

The origin and power of the "Light Up List".
How to identify and focus on tasks that energize you.
The importance of regular self-reflection in business growth.
Leveraging your unique strengths and "zone of genius".
Aligning your business offerings with your passions.
The value of flexibility and adaptation in entrepreneurship.
Balancing the realities of business ownership with personal fulfillment

Chapters

1. Reignite Your Business Spark with the Light Up List (00:00:00)

2. Focus on What Lights You Up (00:00:03)

3. Embrace Change and Take Action (00:12:53)

4. Maximizing Marketing With Click Magnet (00:19:22)

63 episodes

#Entrepreneur #Business #Podcasting Education #Marketing #Jordan Rothwell Perry #Digital Ads #Online Marketing #Facebook Ads #Paid Advertising

All episodes

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
The Ground Floor Opportunity: Your Own Business 14:22

6 weeks ago14:22

14:22

You don’t need a “ground floor opportunity” from someone else—you are the opportunity. In this episode, I’m sharing why building your own business is the most powerful move you can make. From MLM stories (yes, I was once the lipstick lady) to lessons on ownership, email lists, and sustainable offers, I’ll remind you why going all in on your own business is the best bet you’ll ever make. Let’s dig in, get gritty, and build something no one can take from you. Topics covered in this episode: Why your own business is the ultimate “ground floor” opportunity. Jordan’s MLM story and how it taught her about sales. The danger of building on platforms you don’t own. Why email lists and websites are critical business assets. How to validate your offer before you sell it. The importance of building a business your way—not just copying your coach. Encouragement to build long-term assets and think about your exit strategy. _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Spring Clean Your Business: Quick Fixes & Big Wins 16:40

12 weeks ago16:40

16:40

It’s time to spring clean your business! In this episode, I’m giving you a checklist of quick but powerful fixes to refresh your marketing, client experience, and backend systems. From updating your Instagram bio to auditing your lead magnets and contracts, these small tweaks can make a huge impact. Let’s dive in and get things running smoothly! Topics covered in this episode: Why a simple Instagram bio update can boost conversions. How to optimize your link in bio for better traffic and tracking. The importance of testing your own lead magnet experience. How to audit your client onboarding process for a seamless experience. The secret to increasing customer lifetime value with better follow-ups. Why small operational tweaks can make a huge difference in business growth. _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
How Sampling Builds Trust & Converts 15:59

13 weeks ago15:59

15:59

Ever walked into Sephora just to browse and somehow left with a bag full of products? Same. And it’s all because of sampling. In this episode, I break down why Sephora’s free sample strategy works so well and how you can apply the same approach to your business. From lead generation to crafting the perfect freebie, I’ll show you how to create an irresistible first experience that builds trust and leads to sales. Let’s make your offers impossible to ignore! Topics covered in this episode: How Sephora’s sampling strategy gets people to buy. Why offering a “taste” of your services builds trust. The key to creating a freebie that actually leads to sales. Why lead generation is more than just collecting emails. How to use data to double down on what’s working in your business. Preparing for ads the right way before you start spending. _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Double Phones, Double Freedom 15:00

14 weeks ago15:00

15:00

Ever feel like you can’t escape your work notifications? Same. A year ago, I was drowning in client texts, voice memos, and endless emails—and I knew something had to change. Enter the fun phone. In this episode, I’m sharing what it’s really like to have two phones, the pros and cons, and how this simple shift has helped me create better boundaries, improve communication, and reclaim my personal time. If you struggle with disconnecting, this one’s for you! Topics covered in this episode: Why I decided to get a second phone for work. The biggest benefits of separating business and personal communication. How this shift improved my client experience and team efficiency. Unexpected challenges and funny moments from having two phones. Importance of setting boundaries and training clients on communication. Tips for creating a work-life balance that actually works. _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
The Power of Client Experience: Small Tweaks, Big Impact! 14:52

15 weeks ago14:52

14:52

Your client experience can make or break your business. In this episode, I’m sharing real-life lessons on why the little things—like communication, expectations, and follow-ups—matter more than you think. From what not to say to clients (please, never tell someone you’re squeezing them in!) to simple tweaks that increase retention and referrals, this is your sign to audit your client experience. Small shifts can lead to big wins, and I’ll show you how! Topics covered in this episode: Why clear communication is the foundation of a great client experience. The impact of small changes in how you handle client interactions. The importance of setting clear expectations from the start. How to audit and improve your onboarding process. The role of automation in enhancing the client journey. Why retention and referrals matter more than constant lead generation. _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
What I Learned from My Latest Launch 12:40

16 weeks ago12:40

12:40

Cart is officially closed, and I’m back with part two of my behind-the-scenes look at launching The Room! In this episode, I’m breaking down what worked, what I’d do differently, and why you must have a plan for the day your cart closes. Plus, I’m sharing real wins from the incredible women inside The Room and the big lessons I learned along the way. Whether you're launching a program or just curious about what goes on behind the scenes, this episode is packed with juicy advice! Topics covered in this episode: The unexpected plot twist that extended the cart closing. Why 90 in 90 became the top-of-funnel strategy for The Room. Real wins from members already seeing momentum. What I’d change next time, from video batching to nurture emails. The emotional side of selling and handling objections with integrity. Why getting in a room (any room!) is a game-changer for your business. _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
From Ghosted to $10K: Turning Rejection into Opportunity 17:45

17 weeks ago17:45

17:45

Ever been ghosted or rejected in business? Me too. But what if I told you that rejection could actually be the secret to your next big win? In this episode, I’m sharing how getting ghosted turned into over $10,000 in sales for my friend—and how you can flip rejection into growth, too. Whether it’s in business, life, or love (wait till you hear that story!), I’ll show you how to embrace rejection, build resilience, and keep moving forward. Let’s turn those no’s into your next yes! Topics covered in this episode: How a ghosted invite turned into $10K in sales. Why knowing your sales cycle helps you handle rejection. The importance of referrals and relationships in business growth. How to build resilience by embracing rejection. Lessons from my own love story about putting yourself out there. Tips to seek opportunities even when you hear "no." _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
The Nine-Minute Secret to Intentional Living with Jennifer Sise 32:47

18 weeks ago32:47

32:47

What if you could take back control of your time and transform how you work and live? In this episode, I sit down with time management coach Jennifer Sykes to dive into her life-changing strategies for being intentional with your time. From her “Nine-Minute Method” to tips on working with your cognitive fuel tank at its fullest, Jennifer shares her advice to help you prioritize what matters most. Topics covered in this episode: The power of intentional time management. Why specificity is key to taking control of your time. How to use the “Nine-Minute Method” for maximum impact. Tips for working with your cognitive fuel tank at peak capacity. Importance of setting apart time for the people and projects that matter most. Jennifer’s new book and how it can transform your relationship with time. CONNECT WITH JENNIFER: Website: https://jennifer-sise.mykajabi.com/ Instagram: https://www.instagram.com/jennifersise/ Buy her book - It’s Only a Matter of Time: www.jennifersise.com/Itsonlyamatteroftime _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Behind The Scenes of Launching The Room 25:32

18 weeks ago25:32

25:32

Ever wonder what it’s really like to launch a mastermind? In this bonus episode, I’m taking you inside my brain during the launch of The Room . From last-minute tweaks to learning what worked (and what didn’t), I’ll share the thought process behind creating a space that combines strategy, support, and connection. If you’ve ever been curious about launching or just want a glimpse behind the curtain, this one’s for you! Topics covered in this episode: The inspiration behind The Room mastermind. Why listening to your audience can improve your offer mid-launch. The value of keeping marketing flexible during unexpected challenges. How focusing on serving people makes selling easier. And just a quick teaser... be sure to listen all the way to the end! _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Are You Making the Most of Every Room You're In? 21:06

19 weeks ago21:06

21:06

Stepping into the right room is just the beginning—but, whether it’s a networking event, mastermind, or casual coffee chat, the way you engage can make all the difference. In this episode, I’ll share strategies for building authentic connections, following up with purpose, and maximizing every opportunity to grow your business. Tune in and learn how to make every room count! Topics covered in this episode: How to maximize your time and connections in any room. The importance of being authentic and strategic. Effective follow-up techniques to build lasting relationships. Tips for staying organized with business cards and contacts. How to leverage the value of rooms for long-term business growth. Insights into The Room mastermind program. Mentioned in this episode: The Room Mastermind https://launchwithjordan.mykajabi.com/theroommastermind _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Find Your People, Find Your Power, Get Into The Room! 18:11

20 weeks ago18:11

18:11

Ever feel like you’re going it alone in your business? Let’s fix that. In this episode, I’m diving into why being in the right rooms—whether in-person or virtual—can transform your business. From networking with like-minded peers to gaining expert insights, the connections you build can lead to lifelong referrals and massive growth. Tune in and let’s get in the room together! Topics covered in this episode: Why being in the room is critical for business growth. The benefits of networking with new people and gaining fresh perspectives. How to use rooms for market research and building connections. The difference between investing for inspiration versus results. Tips for finding the right rooms in 2025. Mentioned in this episode: The Room Mastermind https://launchwithjordan.mykajabi.com/theroommastermind _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Work Less, Achieve More with Your Marketing Plan 12:55

21 weeks ago12:55

12:55

Overwhelmed by endless marketing tasks? Let’s simplify things. In this episode, I’m breaking down how to approach your marketing with clarity and confidence. You’ll learn how to plan in 90-day chunks, repurpose your best content, and use AI tools like ChatGPT to save time and energy. It’s time to focus on what you do best, show up authentically, and let your marketing work for you. Let’s make it simple and impactful! Topics covered in this episode: The power of 90-day planning for your marketing. Tips for repurposing content you’ve already created. Using AI tools like ChatGPT to streamline your workflow. How to create evergreen content that lasts. Why leaning into your strengths is the key to marketing success. Permission to outsource and let go of unnecessary tasks. Mentioned in this episode: 90 in 90 Live Planning Call - January 9th at Noon ET https://launchwithjordan.mykajabi.com/offers/dXVzgfk5/checkout _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
What’s Out, What’s In: Your Fresh Start for 2025! 17:23

22 weeks ago17:23

17:23

Ready to leave 2024 behind and embrace the possibilities of 2025? In this episode, I’m breaking down the trends, habits, and mindsets to leave in the past and the ones to bring into the new year. From redefining success to running ads that actually work, we’re casting vision for a more intentional and impactful year ahead. Join me to kick off 2025 with a plan that sets you up for success! Topics covered in this episode: Why "high achiever" is out and vision casting is in. The power of ads over organic-only posting. Shifting the focus from income bragging to client impact. How to evaluate your offers for real results. Practical first steps for running effective ads. The importance of creating trust-building freebies. _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Reflect, Recharge, and Get Ready for the New Year! 11:46

23 weeks ago11:46

11:46

Ready to wrap up the year with a bang? In this episode, I reflect on the past year’s gifts, challenges, and lessons while encouraging you to set intentions for the year ahead. Discover how to balance your “why,” embrace new opportunities, and refine your offers for the long game. Let’s suit up, stay inspired, and dive into creating a life and business that truly matters. Let’s do this together! Topics covered in this episode: The importance of reflecting on the past year. How to set meaningful goals for the upcoming year. Stories of client successes and their impact. Balancing personal and professional fulfillment. The value of refining and adapting your offers. Encouragement to stay focused and inspired for 2025. Mentioned in this episode: Episode 45 - Plan for Success: The 80/20 Rule to Get Ahead _____________________________________________________ Thanks for listening to Clicks and Giggles! ➡️ Ready to start using paid ads in your business? Grab my 3 Ways to Know You’re Ready for Ads guide: https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads ➡️ Weekly episodes aren’t enough for you? You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com…

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

1
Plan for Success: The 80/20 Rule to Get Ahead 15:24

24 weeks ago15:24