))
Founder and CEO of ChartMogul: Going Multi-Product
Manage episode 364136467 series 3463972
Content provided by Cloud Ratings. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Ratings or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Our Guest: Nick Franklin is the Founder and CEO of ChartMogul, a subscription analytics SaaS suite with over 2,500 SaaS customers. ChartMogul recently launched a new CRM designed for B2B SaaS companies, which combines lead, trial, opportunity, and subscription data in a single platform.
Episode Topics:
- The decision-making process for going multi-product and launching a CRM at ChartMogul
- Nick's insights on over-reliance on expansion - 30%+ from expansion in ChartMogul’s 2023 Retention Report - and new logo productivity
- Nick's advice on capital-efficient strategies for early-stage founders.
- What are some strategies and considerations for selecting geographical locations for employee recruiting?
Episode Resources:
https://mogul.io/
https://chartmogul.com/saas-retention-report/
https://chartmogul.com/blog/introducing-chartmogul-crm/
https://www.linkedin.com/pulse/softwares-over-reliance-expansion-matt-harney/
About Cloud Ratings:
Cloud Ratings is a customer outcomes-focused, data-driven software research analyst firm. We exist to allow organizations to make more confident, lower-risk software purchasing decisions.
Our Cloud Ratings Category Reports combine user reviews with verified vendor data to impartially identify leading software products. Recent report examples include: Virtual Event Software, Sales Compensation Software, and Direct Mail Automation Software
Built upon investigative customer interviews, our True ROI Reports quantify and provide 3rd party validation of a software product’s business value.
19 episodes
Share
