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Sarah Roberts | Human connection: the top priority for CMOs in 2024 | CMO Convo

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Manage episode 393306517 series 3470148
Content provided by Richard King and CMO Alliance. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Richard King and CMO Alliance or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

2023 was a big year for marketing tech, particularly AI. So much so it can easy to lose sight of the real core of marketing: people.

We market to people, people make up our teams, the other stakeholders within your organization are people.

That's why we're kicking off 2024 with Sarah Roberts, CMO of Boldyn Networks, to discuss why maintaining that human connection and focus is going to be critical to success in the coming year.

  continue reading

142 episodes

Artwork
iconShare
 
Manage episode 393306517 series 3470148
Content provided by Richard King and CMO Alliance. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Richard King and CMO Alliance or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

2023 was a big year for marketing tech, particularly AI. So much so it can easy to lose sight of the real core of marketing: people.

We market to people, people make up our teams, the other stakeholders within your organization are people.

That's why we're kicking off 2024 with Sarah Roberts, CMO of Boldyn Networks, to discuss why maintaining that human connection and focus is going to be critical to success in the coming year.

  continue reading

142 episodes

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