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Content provided by Clay Vaughan & Luke Frazier, Clay Vaughan, and Luke Frazier. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Clay Vaughan & Luke Frazier, Clay Vaughan, and Luke Frazier or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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How to Fix the #1 Marketing Mistake Confusing Your Customers

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Manage episode 467322614 series 3647474
Content provided by Clay Vaughan & Luke Frazier, Clay Vaughan, and Luke Frazier. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Clay Vaughan & Luke Frazier, Clay Vaughan, and Luke Frazier or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Coffee is the world’s most traded commodity (next to oil and gas)—but does your brand message carry the same “weight”? In this very first Coffee & Conversion episode, Clay and Luke serve up a quick coffee fact before diving into the biggest reason so many businesses lose deals: inconsistent messaging.

From Clay’s awkward Chamber of Commerce pitch that landed zero new clients, to Luke’s insight on why talking solely about yourself kills trust, this episode reveals why your marketing and sales must tell one cohesive story. You’ll get practical tips for clarifying your brand message, aligning your team, and keeping prospects laser-focused on the problem you solve.

Ready to unify your message and ramp up revenue? Tune in, pour yourself a cup of coffee, and learn how to say the same thing over and over—so customers finally get what you do. Don’t forget to subscribe, share with a friend, and check out GoodAgency.com for more resources to grow with confidence. Enjoy!

  continue reading

11 episodes

Artwork
iconShare
 
Manage episode 467322614 series 3647474
Content provided by Clay Vaughan & Luke Frazier, Clay Vaughan, and Luke Frazier. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Clay Vaughan & Luke Frazier, Clay Vaughan, and Luke Frazier or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Coffee is the world’s most traded commodity (next to oil and gas)—but does your brand message carry the same “weight”? In this very first Coffee & Conversion episode, Clay and Luke serve up a quick coffee fact before diving into the biggest reason so many businesses lose deals: inconsistent messaging.

From Clay’s awkward Chamber of Commerce pitch that landed zero new clients, to Luke’s insight on why talking solely about yourself kills trust, this episode reveals why your marketing and sales must tell one cohesive story. You’ll get practical tips for clarifying your brand message, aligning your team, and keeping prospects laser-focused on the problem you solve.

Ready to unify your message and ramp up revenue? Tune in, pour yourself a cup of coffee, and learn how to say the same thing over and over—so customers finally get what you do. Don’t forget to subscribe, share with a friend, and check out GoodAgency.com for more resources to grow with confidence. Enjoy!

  continue reading

11 episodes

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