Like Coffee Mugs Click Bring Value Currency CTUTP - 06

Coffee The Ultimate Treat Podcast

Maximising Clicks as Currency in Internet Marketing

Introduction:

• Clicks are the currency of Internet marketing and should be valued accordingly.
• The primary job in online business is to increase clicks to an offer or service.

Methods to Increase Clicks:

• Search Engine Optimisation (SEO) to improve search engine rankings.
• Buying traffic through online advertising.
• Social Media Ads: Using targeted ads on platforms like Facebook and Instagram.
• Solo Ads: Paying email list owners to promote offers.
• Click Swaps: Collaborating with businesses in a similar niche to exchange clicks.
• Offering 100% Commission: Creating a product and giving away all revenue to affiliates in exchange for adding people to a list.

Maximising Funnel Space:

• Utilise every available space in the sales funnel.
• Strategic Integration: Incorporate relevant affiliate offers within product downloads by compressing them in a folder.
• Utilise, Trade, or Sell: Exploit all available space, such as banner ads on download pages, trading spaces, or selling ad space.

Integration Marketing:

• Partner with others to trade clicks, ensuring offers are congruent with the niche.
• Ensure partners operate in a similar niche to maintain audience relevance.
• Offers should align with the interests and needs of the target audience to enhance customer satisfaction.

Importance of Niche Congruence:

• Ensures relevance, engagement, customer satisfaction, effective integration marketing, and strategic alignment.
• Offers being promoted should align with the interests and needs of the target audience.

Treat Clicks as Currency:

• Clicks drive traffic, showcase offers, enable affiliate integrations, and enhance customer experience.

Conclusion:

• Maximise using clicks to provide customers more value than they expect.
• Focus on increasing and maximising clicks to drive business growth.