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Content provided by Mark Reed-Edwards. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mark Reed-Edwards or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Product Marketing Strategies For Amazon
Manage episode 283241853 series 1750181
Content provided by Mark Reed-Edwards. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mark Reed-Edwards or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
On this episode, we have Robyn Johnson, host of the Marketing Blueprint podcast and a world renowned Amazon Consultant and expert. Amazon is ever-present but can be a mystery. We learn about Robyn’s background, and then dig into how she thinks marketing on Amazon has changed for 2021, how COVID pushed brands to use Amazon, and how a retailer can prepare for using Amazon. Plus, Robyn demystifies how Amazon’s search and paid algorithms work and shares the keys to navigating fulfillment by Amazon. Then, we gaze into the future.
Links of interest:
232 episodes
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Manage episode 283241853 series 1750181
Content provided by Mark Reed-Edwards. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mark Reed-Edwards or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
On this episode, we have Robyn Johnson, host of the Marketing Blueprint podcast and a world renowned Amazon Consultant and expert. Amazon is ever-present but can be a mystery. We learn about Robyn’s background, and then dig into how she thinks marketing on Amazon has changed for 2021, how COVID pushed brands to use Amazon, and how a retailer can prepare for using Amazon. Plus, Robyn demystifies how Amazon’s search and paid algorithms work and shares the keys to navigating fulfillment by Amazon. Then, we gaze into the future.
Links of interest:
232 episodes
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Similar to Confessions of a Marketer
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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