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Manage episode 451376515 series 3474709
Content provided by Sales RX and Wizard of Ads Employee Optimization, Sales RX, and Wizard of Ads Employee Optimization. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sales RX and Wizard of Ads Employee Optimization, Sales RX, and Wizard of Ads Employee Optimization or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

EPISODE INTRODUCTION

Can focusing on purpose actually drive better business results than chasing profits? In this eye-opening episode, Dennis Collins and Leah Bumphrey explore the transformative power of purpose-driven business strategies, drawing insights from Lisa Earl McLeod's groundbreaking book "Selling with Noble Purpose." Discover why salespeople who focus on making a difference consistently outperform those focused solely on hitting targets.

KEY TAKEAWAYS

  • Purpose-driven salespeople consistently achieve better results than those motivated purely by financial goals
  • Organizations need to align their entire team around purpose, starting from top leadership
  • Modern workforce, especially younger generations, actively seek purpose-driven companies
  • Making a difference in customers' lives leads to sustainable profit growth naturally

RESOURCES MENTIONED

TIMESTAMPS

00:00 - Introduction and episode overview

02:15 - Introduction to noble purpose concept

05:30 - Real-world examples of purpose vs profit

08:45 - Implementation strategies for businesses

12:30 - Leadership's role in purpose-driven organizations

15:45 - Measuring impact beyond financial metrics

CONNECT WITH THE HOSTS

Dennis Collins


Leah Bumphrey


ABOUT OUR PRODUCER

Paul Boomer brings extensive experience in helping businesses transition to purpose-driven models, with a proven track record of achieving significant growth through value-based strategies. His insights on generational shifts and organizational change have helped numerous businesses achieve sustainable growth.

  continue reading

80 episodes

Artwork
iconShare
 
Manage episode 451376515 series 3474709
Content provided by Sales RX and Wizard of Ads Employee Optimization, Sales RX, and Wizard of Ads Employee Optimization. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sales RX and Wizard of Ads Employee Optimization, Sales RX, and Wizard of Ads Employee Optimization or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

EPISODE INTRODUCTION

Can focusing on purpose actually drive better business results than chasing profits? In this eye-opening episode, Dennis Collins and Leah Bumphrey explore the transformative power of purpose-driven business strategies, drawing insights from Lisa Earl McLeod's groundbreaking book "Selling with Noble Purpose." Discover why salespeople who focus on making a difference consistently outperform those focused solely on hitting targets.

KEY TAKEAWAYS

  • Purpose-driven salespeople consistently achieve better results than those motivated purely by financial goals
  • Organizations need to align their entire team around purpose, starting from top leadership
  • Modern workforce, especially younger generations, actively seek purpose-driven companies
  • Making a difference in customers' lives leads to sustainable profit growth naturally

RESOURCES MENTIONED

TIMESTAMPS

00:00 - Introduction and episode overview

02:15 - Introduction to noble purpose concept

05:30 - Real-world examples of purpose vs profit

08:45 - Implementation strategies for businesses

12:30 - Leadership's role in purpose-driven organizations

15:45 - Measuring impact beyond financial metrics

CONNECT WITH THE HOSTS

Dennis Collins


Leah Bumphrey


ABOUT OUR PRODUCER

Paul Boomer brings extensive experience in helping businesses transition to purpose-driven models, with a proven track record of achieving significant growth through value-based strategies. His insights on generational shifts and organizational change have helped numerous businesses achieve sustainable growth.

  continue reading

80 episodes

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