Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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What are the new rules of marketing with Eric Quanstrom
MP3•Episode home
Manage episode 359693927 series 2796978
Content provided by Diogène Ntirandekura. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Diogène Ntirandekura or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Today, I discuss with Eric Quanstrom, Chief Marketing Officer of Cience.
- his perspective on "inbound" marketing
- the importance of mixing inbound and outbound
- how to set up an effective outbound strategy (inbound-led, list-led, with intent tool)
- How to calculate the ROI of a lead gen service company
www.cience.com
https://www.linkedin.com/in/quanstrom/
To get in touch with Diogene Ntirandekura, the host of the show:
162 episodes
MP3•Episode home
Manage episode 359693927 series 2796978
Content provided by Diogène Ntirandekura. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Diogène Ntirandekura or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Today, I discuss with Eric Quanstrom, Chief Marketing Officer of Cience.
- his perspective on "inbound" marketing
- the importance of mixing inbound and outbound
- how to set up an effective outbound strategy (inbound-led, list-led, with intent tool)
- How to calculate the ROI of a lead gen service company
www.cience.com
https://www.linkedin.com/in/quanstrom/
To get in touch with Diogene Ntirandekura, the host of the show:
162 episodes
All episodes
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