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Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs
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095 - How To Build (And Monetize) Your YouTube Channel
Manage episode 474581603 series 3525411
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If you're looking to grow a YouTube channel, this episode breaks it down simply. We talked about the common mistakes people make—like disorganization and waiting to hit 1,000 subs—when in reality, you can start making money much earlier. It’s all about being intentional with your content.
I was delighted to have Vickie O'Neil, YouTube Expert, join me to discuss building and monetizing a YouTube channel, especially for women over 40. She shared real strategies, examples, and encouragement for anyone ready to dive in. No fluff—just smart, actionable advice.
Topics Included
🔹Organize your content – Playlists are more than aesthetic; they guide your viewers like file folders, making your channel easier to navigate and helping position you as an expert.
🔹Start messy, but start – You don’t need fancy equipment or editing skills to begin. Raw, one-take videos with strong value can still build trust and generate income.
🔹You don’t need 1,000 subs to monetize – Use lead magnets, low-ticket offers, or even simple consultation links in your video descriptions to turn views into revenue from day one.
🔹YouTube is built for longevity – Unlike TikTok or Instagram, content on YouTube can continue to get discovered and drive traffic for months or even years.
🔹Women over 40 bring a unique advantage – Life experience, career pivots, and real stories resonate deeply. Don’t discount your voice—use it as your superpower.
🔷 Thank you for listening. If you found this episode relevant don't forget to hit that Follow Button to keep learning and growing with us.
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⏬ If you're spending 2-hours to create a 2-minute video DOWNLOAD my FREE 5-Step Time Saving CHEATSHEET today!
Go to ContentMarketingSchool.org/5stepvideo
➡️ Need more? Check out the 300+ videos on my YouTube channel Click here for my YouTube channel
💙 Find me on Bluesky @annetterichmond.bsky.social
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For additional insights, follow Annette Richmond and Black Dog Marketing Strategies on social media.
LinkedIn: https://www.linkedin.com/in/annetterichmond/
Bluesky: https://bsky.app/profile/annetterichmond.bsky.social
YouTube: https://www.youtube.com/@blackdogmarketingstrategies
TikTok: https://www.tiktok.com/@annetteadvises
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LinkedIn Company Page: https://www.linkedin.com/company/black-dog-marketing-strategies/
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