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Rob Punselie: Content Jobs to Be Done
Manage episode 460146921 series 3269257
Content provided by Larry Swanson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Larry Swanson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
A truly customer-focused content strategy is the cornerstone of good customer experiences.
Over the past 25 years, Rob Punselie has developed and honed content discovery research methods based on time-tested usability knowledge and the Jobs to Be Done product-development framework.
This approach has helped him consistently deliver to his clients effective and durable content and customer experience strategies.
https://ellessmedia.com/csi/rob-punselie/
214 episodes
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Manage episode 460146921 series 3269257
Content provided by Larry Swanson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Larry Swanson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
A truly customer-focused content strategy is the cornerstone of good customer experiences.
Over the past 25 years, Rob Punselie has developed and honed content discovery research methods based on time-tested usability knowledge and the Jobs to Be Done product-development framework.
This approach has helped him consistently deliver to his clients effective and durable content and customer experience strategies.
https://ellessmedia.com/csi/rob-punselie/
214 episodes
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Similar to Content Strategy Insights
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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