Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Content provided by Emily Aborn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emily Aborn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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5 Ways to Increase Psychological Safety in Your Marketing
Manage episode 493257633 series 3470499
Content provided by Emily Aborn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emily Aborn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In a world full of loud opinions, tearing people down, judging, and polarization...
It doesn't always exactly feel "safe" to contribute your thoughts and ideas. I've held myself back many times on a comment, or speaking up with an idea because I didn't feel safe sharing my viewpoint or belief.
You can choose to do things differently.
You can choose to be a business owner who helps to create and foster a sense of psychological safety throughout your marketing and messaging.
In this episode, we get into 5 ways to increase psychological safety in your marketing and business, plus why it matters not only for building trust, but also to be the kind of person people want to return to time and time again!
- Defining "psychological safety"
- Why it matters in our messaging and marketing
- How to use inclusive and non-judgmental language
- Validating struggles and challenges
- Inviting vs. demanding
- Transparency in intentions
- Encouragement over manipulation
- And more!
Resources & Links Mentioned:
Definition: Psychological safety is a feeling that you won’t be punished, judged, or shamed when you show up honestly. When you take risks, when you make a mistake, or share opinions, thoughts, ideas, or when you ask for help. Even when you might challenge the status quo, you can still do so without worrying you’ll be attacked or torn down.
Karen Kenney's Episode of The Karen Kenney Show: SAFE ENOUGH
Content with Character Episode: Just Say "No" to Bro Marketing
About Me (Let's Connect!)
I’m Emily Aborn, I’m a Copywriter, Content Marketing Consultant, Speaker, and Podcast Host. I'm a dog mom to Sir Clyde and wife to Jason (my favorite person in the whole world). Our little family lives in the backwoods of New Hampshire where we spend time wishing it was summer, hiking, reading, and playing Crib Wars (IYKYK).
Email: [email protected]
Website
Facebook
Instagram
LinkedIn
Substack
Text Me!
Leave a Voicemail
116 episodes
Share
Manage episode 493257633 series 3470499
Content provided by Emily Aborn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emily Aborn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In a world full of loud opinions, tearing people down, judging, and polarization...
It doesn't always exactly feel "safe" to contribute your thoughts and ideas. I've held myself back many times on a comment, or speaking up with an idea because I didn't feel safe sharing my viewpoint or belief.
You can choose to do things differently.
You can choose to be a business owner who helps to create and foster a sense of psychological safety throughout your marketing and messaging.
In this episode, we get into 5 ways to increase psychological safety in your marketing and business, plus why it matters not only for building trust, but also to be the kind of person people want to return to time and time again!
- Defining "psychological safety"
- Why it matters in our messaging and marketing
- How to use inclusive and non-judgmental language
- Validating struggles and challenges
- Inviting vs. demanding
- Transparency in intentions
- Encouragement over manipulation
- And more!
Resources & Links Mentioned:
Definition: Psychological safety is a feeling that you won’t be punished, judged, or shamed when you show up honestly. When you take risks, when you make a mistake, or share opinions, thoughts, ideas, or when you ask for help. Even when you might challenge the status quo, you can still do so without worrying you’ll be attacked or torn down.
Karen Kenney's Episode of The Karen Kenney Show: SAFE ENOUGH
Content with Character Episode: Just Say "No" to Bro Marketing
About Me (Let's Connect!)
I’m Emily Aborn, I’m a Copywriter, Content Marketing Consultant, Speaker, and Podcast Host. I'm a dog mom to Sir Clyde and wife to Jason (my favorite person in the whole world). Our little family lives in the backwoods of New Hampshire where we spend time wishing it was summer, hiking, reading, and playing Crib Wars (IYKYK).
Email: [email protected]
Website
Facebook
Instagram
LinkedIn
Substack
Text Me!
Leave a Voicemail
116 episodes
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Similar to Content with Character
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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…
continue reading
Welcome to Why That Worked – Presented by StoryBrand.ai. Have you ever wondered why some brands, trends, or products become massive successes while others fade away? That’s exactly what this podcast explores. Hosted by Donald Miller, creator of the StoryBrand Framework, and co-hosted by Kyle Reed, each episode dives into the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can use to create your own success. Discover how to craft clear and ef ...
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continue reading
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
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Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
Stephan Piscano founder of The Real Estate Networking Group the largest real estate group online interviews experts in real estate, finance, sports, motivation and more as we use common sense concepts to give investors insights on financial markets and have a lot of fun talking sports, politics and business motivation as well!
…
continue reading
Behind every successful business, there’s a story you don’t hear—the sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. That’s what Unbreakable Business is all about. Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journey—the roadblocks they faced, the challenges they overcame, and the stories that don’t make the highlight reel, but the the ones that matters the most. If you’ ...
…
continue reading
Career & Life Journeys: Hosted by Adam Posner, he interviews top experts, entrepreneurs, and thought leaders from the world of Entrepreneurship, Talent Acquisition, Personal Growth, and other world-class amazing humans to decode their success via their insights into their own career journeys and personal growth. The goal of #thePOZcast is to showcase amazing humans who share their stories to inspire you to harness your inner tenacity to drive your life and career forward. Adam Posner is the ...
…
continue reading
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