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Your Marketing Strategy Is Broken (Here's How To Fix It) - Laura Patterson
Manage episode 493145278 series 3651518
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How do you build a marketing strategy that actually works - not just with random content, but with a real ROI?
In this episode, I chat with Laura Patterson from VisionEdge Marketing, to talk about marketing strategy and what most businesses get wrong.
Laura explains why performance-focused marketing matters, how to align your marketing efforts with real business outcomes, and what it means to put the customer at the center of every move.
Say goodbye to random acts of marketing, throwing stuff at the wall, and hoping *something* works.
Say hello to strategic clarity, smarter KPIs, and marketing that helps your business grow.
Theres lots of laughs and metaphors in this one to keep things interesting!
You'll also learn which AI tools Laura uses in her agency, and how she's keeping things human-centric as well.
Connect with Laura here: VisionEdge Marketing
PS - Hit subscribe for more fun conversations all about AI, strategy, and marketing magic.
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#ai #aimarketing #conversionzoo #chatgpt #seo #marketing
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