Go offline with the Player FM app!
CCR329: Why Human Curiosity And Great Questions Will Never Be Replaced by AI with Lolita Allgyer
Manage episode 491821652 series 2391206
In this episode, I handed the mic to Lolita Allgyer—our brilliant messaging and story strategist here at Copy Chief—for a deep dive into what makes story-driven copy land with real emotional punch. This was more than just an interview. Lolita came in with the mindset of a strategist working with a client (me), and what followed was an honest, curious, and wide-ranging conversation about creative process, storytelling instincts, personal evolution, and how parenting shaped both my writing and my life.
We talked about everything from writing emotionally connective emails to how marijuana and music open creative portals, plus how the art of observation fuels direct response copy that connects on a deeper level. If you're a freelance copywriter working to bring more soul and strategy into your messaging–ya know, the human stuff–then, this one’s for you.
196 episodes
Manage episode 491821652 series 2391206
In this episode, I handed the mic to Lolita Allgyer—our brilliant messaging and story strategist here at Copy Chief—for a deep dive into what makes story-driven copy land with real emotional punch. This was more than just an interview. Lolita came in with the mindset of a strategist working with a client (me), and what followed was an honest, curious, and wide-ranging conversation about creative process, storytelling instincts, personal evolution, and how parenting shaped both my writing and my life.
We talked about everything from writing emotionally connective emails to how marijuana and music open creative portals, plus how the art of observation fuels direct response copy that connects on a deeper level. If you're a freelance copywriter working to bring more soul and strategy into your messaging–ya know, the human stuff–then, this one’s for you.
196 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.