156. LinkedIn Lunacy: Faking it or Making it?

Corporate Strategy

LinkedIn has transformed from a professional networking platform into something resembling a bizarre hybrid of Facebook and Twitter where oversharing personal details has become disturbingly common. The platform now functions as a digital first impression for hiring managers who often check candidates' profiles before even reading their resumes.
• LinkedIn posts range from wholesome professional updates to cringeworthy personal overshares
• Successful professionals typically focus on promoting team achievements rather than personal struggles
• Everything posted on LinkedIn follows you indefinitely - "the internet is written in ink"
• Your LinkedIn profile effectively serves as your modern cover letter
• Having a LinkedIn profile is non-negotiable in today's job market, even if you rarely engage with the platform
• The most effective resumes are limited to one page - longer documents won't get read
• Connect with everyone you work with - you never know when these connections might help your career
• Before posting, consider how your content might be viewed by competitors or potential employers
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Chapters

1. Episode Introduction (00:00:00)

2. LinkedIn's Evolution Beyond Professionalism (00:03:40)

3. Fakeness vs. Authenticity on LinkedIn (00:08:53)

4. Success, Engagement, and Wholesome Content (00:17:14)

5. The One-Page Resume Rule (00:31:26)

6. Building Your Professional Network Online (00:41:30)