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Content provided by IMA® (Institute of Management Accountants). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IMA® (Institute of Management Accountants) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Ep. 272: Luke Deka - Key Strategies for SMB Accountants in Outbound Sales
Manage episode 430089270 series 2538467
Content provided by IMA® (Institute of Management Accountants). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IMA® (Institute of Management Accountants) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Join Adam Larson as he chats with Luke Deka, the Chief Executive Officer and Founder of Growbots, about overcoming outbound sales challenges in small and medium-sized businesses. Luke shares his wealth of expertise, offering practical advice for accountants looking to move beyond referrals and confidently approach outbound sales.
In this episode, you’ll learn:
- How to transition from referral-based growth to proactive outreach
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- The role of AI in enhancing outbound sales efforts
- Strategies for personalizing your message and measuring success
Luke provides real-world examples and actionable steps to help elevate your sales game. Whether you’re an experienced accountant or just starting out, this episode is packed with valuable insights to help you scale your business.
341 episodes
Share
Manage episode 430089270 series 2538467
Content provided by IMA® (Institute of Management Accountants). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IMA® (Institute of Management Accountants) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Join Adam Larson as he chats with Luke Deka, the Chief Executive Officer and Founder of Growbots, about overcoming outbound sales challenges in small and medium-sized businesses. Luke shares his wealth of expertise, offering practical advice for accountants looking to move beyond referrals and confidently approach outbound sales.
In this episode, you’ll learn:
- How to transition from referral-based growth to proactive outreach
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- The role of AI in enhancing outbound sales efforts
- Strategies for personalizing your message and measuring success
Luke provides real-world examples and actionable steps to help elevate your sales game. Whether you’re an experienced accountant or just starting out, this episode is packed with valuable insights to help you scale your business.
341 episodes
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