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Controversy Over Carnival's Loyalty Rewards Program

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Manage episode 491870547 series 2520711
Content provided by Sheri from CruiseTipsTV. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sheri from CruiseTipsTV or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

We'll unpack why Carnival decided to overhaul its long-standing VIFP loyalty program, moving from a "sea days" model to a spend-based, expiring status system. What were they hoping to achieve, and why has this shift sparked such widespread outrage among their most devoted cruisers? From concerns about lifetime status being eliminated to the perceived devaluation of years of loyalty, we'll explore the emotional and practical impact on the Carnival faithful. Finally, we'll brainstorm some potential solutions and compromises that could help Carnival mend fences with its loyal fan base and navigate this choppy PR sea. Download our shore day bag checklist and more cruise packing and planning checklists & videos by joining the CruiseTipsTV Academy at https://academy.cruisetipstv.com

  continue reading

338 episodes

Artwork
iconShare
 
Manage episode 491870547 series 2520711
Content provided by Sheri from CruiseTipsTV. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sheri from CruiseTipsTV or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

We'll unpack why Carnival decided to overhaul its long-standing VIFP loyalty program, moving from a "sea days" model to a spend-based, expiring status system. What were they hoping to achieve, and why has this shift sparked such widespread outrage among their most devoted cruisers? From concerns about lifetime status being eliminated to the perceived devaluation of years of loyalty, we'll explore the emotional and practical impact on the Carnival faithful. Finally, we'll brainstorm some potential solutions and compromises that could help Carnival mend fences with its loyal fan base and navigate this choppy PR sea. Download our shore day bag checklist and more cruise packing and planning checklists & videos by joining the CruiseTipsTV Academy at https://academy.cruisetipstv.com

  continue reading

338 episodes

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