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Controversy Over Carnival's Loyalty Rewards Program
Manage episode 491870547 series 2520711
We'll unpack why Carnival decided to overhaul its long-standing VIFP loyalty program, moving from a "sea days" model to a spend-based, expiring status system. What were they hoping to achieve, and why has this shift sparked such widespread outrage among their most devoted cruisers? From concerns about lifetime status being eliminated to the perceived devaluation of years of loyalty, we'll explore the emotional and practical impact on the Carnival faithful. Finally, we'll brainstorm some potential solutions and compromises that could help Carnival mend fences with its loyal fan base and navigate this choppy PR sea. Download our shore day bag checklist and more cruise packing and planning checklists & videos by joining the CruiseTipsTV Academy at https://academy.cruisetipstv.com
338 episodes
Manage episode 491870547 series 2520711
We'll unpack why Carnival decided to overhaul its long-standing VIFP loyalty program, moving from a "sea days" model to a spend-based, expiring status system. What were they hoping to achieve, and why has this shift sparked such widespread outrage among their most devoted cruisers? From concerns about lifetime status being eliminated to the perceived devaluation of years of loyalty, we'll explore the emotional and practical impact on the Carnival faithful. Finally, we'll brainstorm some potential solutions and compromises that could help Carnival mend fences with its loyal fan base and navigate this choppy PR sea. Download our shore day bag checklist and more cruise packing and planning checklists & videos by joining the CruiseTipsTV Academy at https://academy.cruisetipstv.com
338 episodes
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