Cutting Through The Clutter podcast

42:19

In this compelling episode of Cutting Through the Clutter, host Cyndee Woolley sits down with Erik Lavigne, founder of the podcast Two Cops One Donut (launched in 2021). With nearly two decades in law enforcement and a passion for bridging communication gaps, Erik shares why he believes genuine conversation trumps photo ops of cops petting puppies. In this eye-opening conversation, you'll discover: => Why "copaganda" fails and how authentic storytelling builds real trust => The three pillars of de-escalation: emotional intelligence, social skills, and training confidence => How body cameras and real-time crime centers are changing emergency communication => Breaking the echo chamber - why balanced dialogue matters more than hero worship From his work in law enforcement to his new multimedia venture "DTv (The Donut)," Lavigne demonstrates how authentic dialogue – not traditional PR tactics – can foster genuine understanding between law enforcement and communities. This isn't about taking sides; it's about education, perspective-sharing, and cutting through the noise to find real solutions. 🔥 Standout Moments: Erik doesn't hold back as he critiques both sides of the police debate, explains why officers need more than academy training to handle physical confrontations, and reveals how his military background and jiu-jitsu expertise shaped his approach to community policing. Connect with Erik Lavigne on LinkedIn: https://www.linkedin.com/company/two-cops-one-donut/ Check out Two Cops One Donut website: https://twocopsonedonut.com/ "Two Cops One Donut" Podcast: Available on all major podcast platforms (Apple Podcasts, Spotify, Google Podcasts, Amazon Music, Pandora, and more!) Ready to cut through the communication clutter in your community? This conversation will challenge assumptions and inspire authentic engagement. Real Time Crime Center Sergeant Erik Lavigne Founder of Two Cops One Donut Erik Lavigne is a Real Time Crime Center Sergeant and founder of "Two Cops One Donut," a podcast bridging the communication divide between first responders and their communities. Erik champions authentic dialogue over traditional PR tactics, giving voice to both law enforcement and community perspectives to foster genuine understanding. Erik Lavigne brings nearly two decades of law enforcement experience, from Flint, Michigan to Texas patrol cars. Starting his career in 2006, he served four years of active duty in Air Force Security Forces and continues to serve with the 802 Security Forces Squadron. Currently a Real Time Crime Center Sergeant in the Dallas-Fort Worth area, Erik spent three years as a police academy instructor at one of the nation's largest departments. He holds a Criminal Justice bachelor's degree and dual master's in Criminology and Criminal Justice from Texas Christian University. As a Brazilian Jiu-Jitsu purple belt, Erik advocates that all officers achieve blue belt proficiency, reflecting his holistic approach to policing by preparing officers physically, mentally, and emotionally to serve their communities effectively. To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Girls Who Count: Empowering the Next Generation in STEAM with Charmaine Klein 14:37

17 weeks ago14:37

14:37

Charmaine Klein, STEAM Chair, AAUW Greater Naples Branch In this episode of Cutting Through the Clutter, we’re joined by Charmaine Klein, the STEAM Chair for the Greater Naples Branch of AAUW, where she’s led the STEAM Girls Count program for over 28 years. Charmaine shares her insights on the importance of mentorship, how programs like STEAM Girls Count inspire young girls to pursue careers in STEAM, and the vital role community support plays in lifting women and girls to new heights. Tune in for an inspiring conversation on leadership, empowerment, and the power of encouragement. Links & Resources: Greater Naples AAUW Main Page: https://greaternaples-fl.aauw.net/ Greater Naples AAUW STEAM Page: https://greaternaples-fl.aauw.net/steam/ YouTube Videos of Local Professional Women and College Students used as part of the program: https://www.youtube.com/channel/UCXCGSDJqkqqxqsj9cCEyUCw CCPS Video they created last year: https://www.collierschools.com/Page/19723 To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Leading With Purpose: Kari Hodgson's Vision for a Sustainable Workforce 30:41

18 weeks ago30:41

30:41

Kari Hodgson, Solid Waste Director, Collier County In this episode, we sit down with Kari Hodgson, a passionate leader in the solid waste industry, to discuss the importance of sustainability, recycling, and community service. Kari shares her journey from environmental science to a rewarding career in public service, offering valuable insights on the diverse career opportunities in solid waste management. We dive into the growing role of technology in the industry, the need for the younger generation to get involved, and how we can all contribute to keeping our communities clean and beautiful. If you're curious about a career in solid waste or want to learn how you can make a difference, this episode is for you! Links & Resources: Connect with Kari on LinkedIn: https://www.linkedin.com/in/eekariann/ Keep Collier Beautiful: https://www.keepcollierbeautiful.com/ To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Messaging Magic: How to Speak Directly to Your Customer’s Mind with Chris Silvestri 29:27

19 weeks ago29:27

29:27

Chris Silvestri, SaaS Messaging Strategist and Conversion Copywriter, Conversion Alchemy In this episode of Cutting Through the Clutter, we’re joined by Chris Silvestri, the founder of Conversion Alchemy and a leading expert in B2B SaaS messaging and conversion copywriting. Chris has helped over 50 SaaS brands – like MOZ, ServiceCore, and ShortStack – refine their messaging, optimize user experiences, and achieve impressive increases in conversions. Chris shares insight into his process in figuring out who you are really talking to, how AI can synthesize customer behavior and feedback, how to categorize decision-making criteria and building trust through messaging, and much more. Tune in to Cutting Through the Clutter and get ready to optimize your messaging strategy for better engagement, conversions, and growth. Don’t forget to subscribe for more expert insights and actionable advice! Resources & Links: Connect with Chris on LinkedIn: Linkedin.com/in/christophersilvestri Check out Conversion Alchemy’s website: ConversionAlchemy.net/newsletter Check out GrowthMentor: https://www.growthmentor.com/ To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Art Meets AI: The Future of Creativity 39:29

20 weeks ago39:29

39:29

Heather Olson, Director of Online Teaching Learning at Florida Southwestern State College; Nathan Harper, Professor of Digital Arts, Creative Technology, and Fine Art; Lambertus Van Boekel, Professor in the Fine Arts Department In this episode, we’re exploring the fascinating intersection of art, technology, and AI with three brilliant minds from Florida Southwestern State College: Heather Olson, Director of Online Teaching & Learning, who teaches Happiness in the Age of AI; Nathan Harper, Professor of Digital Arts and Creative Technologies, blending fine art with digital innovation; and Berry van Boekel, Fine Arts professor and artist whose work bridges visual art and cultural documentation. Join us as we uncover how AI is shaping the creative landscape and what it means for the future of artistic expression. Tune in and cut through the clutter with us! Links & Resources: Connect with Heather on LinkedIn: https://www.linkedin.com/in/drheather-olson/ Check out FSW's website: https://www.fsw.edu/ Check out Nathan's website: https://www.nathanharperart.com/?fbclid=PAZXh0bgNhZW0CMTEAAaYcemq3hAe5Nmbx87d6faOlGFVoJIe5JAWIaSdGZIrRI2YpYRwi5yYGXjY_aem_6Pl4iG-Toylc8i55HVbrHQ Check out Berry's website: https://www.berryvanboekel.com/home-3 To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Lights, Action, Community: The Role of Theater in Social Change with Karla Hartley 25:00

22 weeks ago25:00

25:00

Karla Hartley, President and Producing Artistic Director at Stageworks Theatre; Adjunct Instructor in the Department and Theatre of Dance at the University of Tampa From leading Stageworks Theatre to empowering local artists, Karla Hartley is redefining the impact of theatre on community and culture. As the President and Producing Artistic Director of Stageworks Theatre, she’s bringing powerful stories to the stage, creating educational programs for at-risk youth, and fostering local playwrights. In this episode, we’ll dive into: "When The Righteous Triumph" which focuses on the Woolworth sit-ins that took place in Tampa in 1960, Hartley's goal in producing the play, the need to educate the younger generation about lesser-known but historical events, and more. If you’re passionate about the arts, community engagement, or leadership in the nonprofit world, this is a conversation you don’t want to miss. Tune in now! Links and Resources: Karla’s LinkedIn: https://www.linkedin.com/in/karla-hartley-3107b014/ Stageworks Theatre: https://stageworkstheatre.org/ When The Righteous Triumph: https://www.cltampa.com/arts/do-the-right-thing-revived-play-honors-65th-anniversary-of-tampas-woolworth-sit-in-19551377 To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Scaling Success: The Power of Creativity and Analytics in Business with Treda Moon 37:04

24 weeks ago37:04

37:04

Treda Moon, Founder of Maven Bookkeeping Service LLC and Bookkeeper/Accountant, Maven Bookkeeping Service LLC, a business leader with over six years of experience at the intersection of creativity and analytics through Bookkeeping and Accounting. In this episode, we talk with Treda Moon, founder of Maven Bookkeeping Service, who shares her journey from fashion design to bookkeeping and how creative thinking helps businesses thrive. Join us as we discuss her backstory and her love for creativity through fashion design, how she got into bookkeeping and accounting, identifying weaknesses and her mindset on improving upon them, and much more. Whether you’re a small business owner, interested in accounting or bookkeeping, or curious about Treda’s insights and experience, this episode is one you will not want to miss. Tune in to hear her plans for her clients this year and some of her unique insights and experiences. Links and Resources: Connect with Treda on LinkedIn: https://www.linkedin.com/in/treda-marie-moon-52aa1568/ Check out her website: https://www.mavenbookkeepingsvc.com/ To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Make it shorter and make it funnier: Film Production Tips from Heerak Shah 31:24

25 weeks ago31:24

31:24

In this episode, we sit down with Heerak Shah, an award-winning filmmaker and educator with a diverse background spanning Bollywood, independent films, and television. Known for his work on The Ice Man and the hit sitcom Metropark, Heerak shares his unique journey in filmmaking, offering insights into the creative process behind his most notable projects. We also explore his experiences teaching the next generation of filmmakers at the University of Central Florida, discussing how education and industry experience shape the future of storytelling. Whether you’re an aspiring filmmaker or a seasoned pro, this episode is packed with valuable lessons on navigating the world of film and television. Links & Resources Connect with Heerak on LinkedIn: https://www.linkedin.com/in/heerakshah/ The Ice Man: https://www.youtube.com/watch?v=Pk8VSekcKos Check out Heerak's YouTube: https://www.youtube.com/@heerakz86/videos Heerak Shah; Professor, Producer, Director, Editor; UCF & TV Asia; Over a decade of experience in the industry, has worked on everything from feature films and independent shots to popular TV shows and music videos, well known for his work on the award-winning short film The Ice Man, which gained recognition at nine film festivals and hit over a million views on YouTube and his versatility extends to Bollywood with the South Asian sitcom Metropark, he is also a faculty member at the University of Central Florida’s Nicholson School of Communication and Media, where he teaches film and TV production. To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Building a Winning Team with Coach Matt Poland 22:12

26 weeks ago22:12

22:12

Matt Poland, Head Coach and Sporting Director, FC Naples, Matt Poland is the Head Coach and Sporting Director of FC Naples, bringing years of experience in leadership, strategy, and player development. Get ready for an in-depth conversation with Matt Poland, the Head Coach and Sporting Director of FC Naples! In this episode, we dive into what it takes to build a winning team – not just on the field, but in life. Coach Poland shares his insights on motivation and why passion and hunger are non-negotiables for success. From growing up with his dad as his coach to navigating the pressures of launching a new season, he breaks down the lessons he’s learned along the way. We also tackle what is really takes to develop a team that thrives under pressure. Whether you’re an aspiring coach, an athlete, or just a fan of the game, this is an episode you don’t want to miss! Links & Resources Matt’s YouTube: youtube.com/watch?v=g6mkaJ69eG0 Matt’s LinkedIn: linkedin.com/in/matthew-poland-9a7749172 Success is a Choice by Rick Pitino Matt’s Website: https://www.coachpoland.com/ To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Does Recycling Make You an Environmentalist? A Deep Dive with Edgar Castro Tello from the City of Tampa 36:23

27 weeks ago36:23

36:23

In this episode, we talk with Edgar Castro Tello, Recycling Coordinator for the City of Tampa, who is passionate about making sustainability accessible to everyone. Join us as we explore Edgar’s journey in environmental advocacy, creative recycling education, and the impact of digital communication on sustainability efforts. Whether you’re passionate about environmentalism, looking for fun recycling tips, or curious about how cities adapt to changing social media policies, this episode is packed with insights to inspire action. Tune in to hear how Edgar is making recycling fun, accessible, and impactful – one peanut butter jar at a time. Links and Resources: Connect with Edgar on LinkedIn: https://www.linkedin.com/in/edgarcastrotello/ Check out the City of Tampa’s Recycling Website: https://www.tampa.gov/solid-waste/programs/recycling-and-waste-reduction Check out the City of Tampa’s Instagram: https://www.instagram.com/cityoftampa/ Edgar Castro Tello Recycling Coordinator City of Tampa Edgar plays a key role in planning and executing Tampa’s recycling programs, developing outreach initiatives to promote waste reduction, and ensuring residents have the tools and knowledge to recycle correctly. To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Behind the Scenes With the Next Generation of Media 14:30

28 weeks ago14:30

14:30

In this episode, we talk with Emma Longwell, a Media Production and Management student at the University of Central Florida. Working as a Student Assistant at UCF’s Tutoring Center, a Podcast Production Coordinator for C2Communications, and a Reporter Intern Correspondent for the Apopka Voice, Emma has a busy schedule alongside classes. Despite her busy schedule, her passion is what motivates her to take advantage of every opportunity she is given. Emma gives insight into what classes she is currently taking and the work she is doing in them. Whether you’re a fellow student struggling with deadlines, a professional managing a packed schedule, or just someone who is interested in learning more about the media production world, this episode will leave you feeling confident and encouraged. Tune in to hear how Emma is paving her way into the Media Production and Management world, through projects, time management, organization, and research. Links and Resources: Check out some of Emma’s projects: https://www.youtube.com/@emmalongwell Connect on LinkedIn: https://www.linkedin.com/in/emmalongwell/ Check out Emma’s website to stay up to date on her current projects/accomplishments: https://em230533.wixsite.com/emmalongwell Emma Longwell Media Production and Management Student at the University of Central Florida Graduating in May 2025 To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Marketing for a Better World with Andrés Bohórquez 22:56

29 weeks ago22:56

22:56

In this episode, we talk with Andrés Bohórquez, an entrepreneur, advocate, and author who has built a career where advocacy and art intersect. Whether you’re an aspiring entrepreneur or changemaker, or just curious regarding about making a difference, this episode will leave you feeling inspired. Tune in to hear how Andrés is promoting and educating people regarding sustainability through storytelling, marketing, and community-driven initiatives! Links and Resources: Learn more about Andrés: https://www.andresbohorquez.com Check out Green Mo.: https://www.greenmo.space/ Get Go Zero to Be a Hero: https://www.andresbohorquez.com/store Andrés Bohórquez Marketing Strategist, UX Designer, Author Founder of Green Mo. https://www.andresbohorquez.com https://www.Linkedin.com/in/andres-bohorquez Born in Bogotá, Colombia, and a New Yorker since age 10, Andres Alejandro Bohórquez has crafted a unique path where art meets advocacy. A graduate of The CUNY Baccalaureate for Unique and Interdisciplinary Studies program in New York, Andres earned his Bachelor of Science with Honors in Sound Design for the Moving Image, a discipline that finely tuned his creative and auditory skills. Andres's career, marked by a diversity of experiences from directing television shows to videography in the performing arts, has been a testament to his versatility and dedication. His roles in the service industry, notable for managerial excellence and customer service, have further shaped his professional journey. The turning point came with Green Mo., Andres's brainchild born from a deep-seated desire to use marketing as a tool for environmental education. Inspired by a panel discussion at Rockefeller University, Green Mo. reflects Andres's commitment to sustainability, channeling profits to support environmental causes and tree-planting initiatives. "Go Zero to Be a Hero," Andres's foray into children's literature, is another feather in his cap. This book, stemming from his artistic background, is an endeavor to inculcate environmental consciousness in young minds, inspiring families to contribute positively to our planet. In a world that often prioritizes individual achievement, Andres stands out for his collective focus. He believes in evolving together, fostering connections, and continuously striving for personal and professional betterment. With a work ethic that aims to exceed expectations, Andres is not just about meeting goals; he's about setting new standards in creative sustainability. To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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What do you do when a reporter calls? 24:05

34 weeks ago24:05

24:05

While content marketing is an extremely effective tool, nothing will replace the value of a well-executed media interview. In this episode, we discuss identifying your spokesperson, preparing them with key messages, and insights to help you make the next out of your media interview. Candace Rotolo Media Relations Consultant Point of View Communications & C2 Communications LLC Storyteller and strategist, Candace Rotolo is founder and principal of Point of View Communications where she specializes in media relations, training and public relations. Candace consistently secures media coverage for her clients, successfully placing clients in local, regional and national outlets. A former award-winning journalist who spent nearly two decades as a TV news reporter/anchor, magazine editor and freelance writer, Candace offers clients her unique perspective on what businesses need to get their message noticed in today’s competitive media landscape. To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Discover the "Joy" of Accounting 31:34

35 weeks ago31:34

31:34

In this episode we'll introduce you to the author of The Joy of Accounting, Peter Frampton, who is on a mission to engage more entrepreneurs in a conversation of abundance. By simplifying the jargon and exploring the context of a balance sheet, Peter is empowering leaders to make better business decisions. Peter Frampton, CEO, Wealthvox www.wealthvox.com https://www.linkedin.com/in/peterframpton Peter Frampton is the CEO of Wealthvox. The company delivers financial education that results in better decisions, more effective collaboration and wealth building. Wealthvox supplies learning managers, teachers, and lecturers with innovative tools to make their jobs easier and more impactful. The company pioneered a groundbreaking way of explaining how accounting works, called the Color Accounting Learning System. The method uses a concept map - the BaSIS Board - that combines the balance sheet and income statement into a holistic view of the business. The system is described in the best-selling book The Joy of Accounting. Peter Frampton is on the adjunct faculty of American University in Washington DC. To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Big Conversations for Small Businesses 28:41

36 weeks ago28:41

28:41

Are you interested in transformational leadership? Listen to this podcast to explore a new definition of integrity and how it is a causal link to high performance. When seen through an expanded lens, integrity becomes a key driver of performance, enabling leaders to achieve results with clarity and accountability. When you operate with full integrity, your words, actions, and commitments align, creating trust, empowering teams, and ultimately leading to sustainable success. Visit www.leadersteam.com to learn more about Becoming a Transformational Leader Kelly Townsend Principal, Leaders Team https://www.linkedin.com/in/kellyltownsend Kelly has spent 25+ years in the business world, honing her skills in Sales and Business Development, Leadership development, and Team Alignment. In addition to that, she has 20 years of coaching and training in ontology (the study of being). She has a passionate commitment to the success and empowerment of her clients. Kelly's team guides corporations in creating vital, flourishing environments and an organization design where collaboration and teamwork naturally occur. As a partner to her clients, Kelly specializes in bringing a powerful listening to what is needed to take performance to the next level. She is an expert in leadership development, team building, and management effectiveness. She keeps her eye on producing extraordinary results for Businesses, Senior Executives, Executive teams and Organizations. For the past 20 years, Kelly has enthusiastically led seminars and workshops for thousands of people with topics of organizational transformation, leadership development, executive reinvention, integrity, team alignment, and communication. She currently also serves as a keynote speaker for a variety of conferences. Specialties: Organizational Transformation, Leadership Development, Team Building, Business Coaching, Ontology, Business Development, Executive Coaching, Mission Control Productivity, Mission Control Licensed Partner, leads Reinventing the Future, and Being a Leader and the Effective Exercise of Leadership Program. To learn more, visit: http://www.c2-com.com Listen to more episodes on Mission Matters: http://missionmatters.com/author/Cyndee-Woolley/…

Cutting Through the Clutter

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Introduction to Cutting Through the Clutter 22:07

37 weeks ago22:07