))
Fun.com leader shares customer experience, engagement strategies
Manage episode 422064070 series 3524055
Content provided by Networld Media Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Networld Media Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Making the customer experience fun is at least somewhat important for many online and physical retailers, but at Fun.com, it's absolutely paramount. Fun.com, an e-commerce retailer that sells a range of fun products — from Star Wars plushies to t-shirts from the latest Disney hit — as well as being the home of Halloween.com.
CX Innovator podcast guest Dianna Lyngholm serves as director of creative services and e-commerce for Fun.com. She directs brand, strategy and development for multiple departments. Her team handles everything from product photography to marketing campaign curation and video content productions, in addition to social media marketing, copywriting and graphic design.
In this latest podcast episode, produced by Networld Media Group, Lyngholm talks with RetailCustomerExperience.com editor Judy Mottl about customer experience strategy.
Don't forget to check out the ICX Summit taking place Sept. 9-11 in Charlotte, North Carolina. Early bird registration is still available.
26 episodes
Share
