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S1E3: Why Is Lead Handling Challenging?
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Vin Micciche dissects the common pitfalls in dealership lead management, from delayed responses to misaligned sales and marketing teams. Vin explains how fragmented CRMs, over-reliance on third-party leads, and poor process accountability often sabotage conversions. He advocates for unified systems that track lead sources and outcomes and ongoing staff training to nurture prospects effectively. Valuable insight: “Lead handling isn’t just a department — it’s the heartbeat of your dealership’s revenue pipeline.” Learn more about how Strolid helps dealerships Never Miss deals at https://www.strolid.com.
Chapters
00:00 - Introduction
01:23 - BDC Core Principles
04:45 - Lead Response Challenges
09:12 - Personalization vs Templates
15:30 - CRM Workflow Complexities
22:47 - API Integration Failures
31:15 - Agent Training Standards
42:00 - Retention Case Study
51:20 - Inventory Volatility Strategies
58:30 - AI Future Predictions
20 episodes
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