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S1E9: Using An Automotive BDC As A Barometer
Manage episode 479635133 series 3661391
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Strolid CEO and Founder Vin Micciche discusses leveraging BDC operations as a diagnostic tool for dealership health. Vin explains how analyzing lead volume, CRM consistency, and appointment show rates exposes systemic issues like pricing misalignment, inventory gaps, or marketing inefficiencies. He emphasizes the importance of separating third-party lead performance from organic sources to set realistic conversion benchmarks. Key insight: “A BDC’s data doesn’t just measure lead handling- it reveals whether your entire sales ecosystem is aligned for success.” Learn more about how Strolid helps dealerships Never Miss opportunities for dealers at https://www.strolid.com.
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