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Why every company wants a podcast now

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Manage episode 454938149 series 2483172
Content provided by Vox Media Podcast Network and The Verge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vox Media Podcast Network and The Verge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

There’s something strange happening these days in the podcast world — in particular, the way companies that deal in money have been using podcasting as not just an entertainment medium, but a unique kind of hybrid of marketing, thought leadership, and networking. Guest host David Pierce and Vulture podcast critic Nick Quah break it all down.

Links:

  • How Venture Capitalists Use Podcasts to Lure in Founders | Vanity Fair
  • Your Next Podcast Interview Might Be a Meeting In Disguise | Bloomberg
  • Elliott launches podcast in attack ploy aimed at Southwest | Axios
  • How podcasts became the new battleground state | Vulture
  • In the “Podcast Election,” Trump talked to vastly more people | Edison Research
  • Podcasts become politician magnets | Axios
  • Founders of podcast ‘Acquired’ are raising an investment fund | GeekWire
  • Podcaster-turned-VC Harry Stebbings raises $400m for third fund | Sifted

Credits:

Decoder is a production of The Verge and part of the Vox Media Podcast Network.

Our producers are Kate Cox and Nick Statt. Our editor is Callie Wright. Our supervising producer is Liam James.

The Decoder music is by Breakmaster Cylinder.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

  continue reading

859 episodes

Artwork
iconShare
 
Manage episode 454938149 series 2483172
Content provided by Vox Media Podcast Network and The Verge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vox Media Podcast Network and The Verge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

There’s something strange happening these days in the podcast world — in particular, the way companies that deal in money have been using podcasting as not just an entertainment medium, but a unique kind of hybrid of marketing, thought leadership, and networking. Guest host David Pierce and Vulture podcast critic Nick Quah break it all down.

Links:

  • How Venture Capitalists Use Podcasts to Lure in Founders | Vanity Fair
  • Your Next Podcast Interview Might Be a Meeting In Disguise | Bloomberg
  • Elliott launches podcast in attack ploy aimed at Southwest | Axios
  • How podcasts became the new battleground state | Vulture
  • In the “Podcast Election,” Trump talked to vastly more people | Edison Research
  • Podcasts become politician magnets | Axios
  • Founders of podcast ‘Acquired’ are raising an investment fund | GeekWire
  • Podcaster-turned-VC Harry Stebbings raises $400m for third fund | Sifted

Credits:

Decoder is a production of The Verge and part of the Vox Media Podcast Network.

Our producers are Kate Cox and Nick Statt. Our editor is Callie Wright. Our supervising producer is Liam James.

The Decoder music is by Breakmaster Cylinder.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

  continue reading

859 episodes

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