Defeat 90 is focused on creating opportunities for authentic conversation between entrepreneurs. The goal is to disrupt the unintentional isolation that happens to most entrepreneurs and promote vulnerable discussions. Every brave entrepreneur has their own war story that could be the missing piece someone else needs. Defeating the 90% failure rate will happen by empowering the collective to help each other navigate the minefields of owning a business. Also, understanding financial success is only one-half of what true success should look like; we push for deeper character found in accountability. There has to be an ongoing conversation focused on what a true, healthy entrepreneurial leader should look like in a successful endeavor. Defeat 90 is not just about lowering the failure rate in business. It is centered around the hope that by empowering healthy business leaders, the community that surrounds them will thrive because of their impact. If you want to join the rebellion you can find us at www.defeat90.com