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The Coca-Cola Logo: Not Designed by a Designer?! Here’s the Story
Manage episode 490332178 series 3673232
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Coca-Cola is one of the most iconic logos in history — and it wasn’t created by a designer. It was crafted by a bookkeeper, Frank M. Robinson, using Spencerian script in 1886. And yet, it’s still going strong over a century later.
This is why Coca-Cola is a masterclass in simplicity, emotion, and identity — proof that good branding transcends trends.
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