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Kelli Ponting on How to charge more for branding!

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Manage episode 299658203 series 2968841
Content provided by Anna Dower / Emma Kate. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Anna Dower / Emma Kate or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this ep, Anna chats with the one and only Kelli Ponting. Kelli (and her fab team of creatives) developed the Brand Discovery Kit, a set of tools that lets any designer, brand specialist or marketer lead a client through a practical and interactive workshop to identify and define a brand. The kit was developed for use in her own business - The Marketing Lab - an agency specialising in the franchise industry. When fellow creatives saw, loved (and borrowed!) the kit, Brand Discovery Kit was born.
Kelli holds an MBA and post-grad qualifications in branding from Columbia University.

HOSTS / GUESTS:
Kelli Ponting
https://branddiscoverykit.com

Anna Dower
https://annadower.com/
FB & Insta: @annacreativementor

RESOURCES:
Designer Boss Summit: http://designerboss.co/

WANT MORE?
Check out these goodies!

Designers Learning Web Dev FB Group: https://www.facebook.com/groups/DesignersLearningWebDev
Designer Boss Summit: https://designerboss.co
  continue reading

20 episodes

Artwork
iconShare
 
Manage episode 299658203 series 2968841
Content provided by Anna Dower / Emma Kate. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Anna Dower / Emma Kate or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this ep, Anna chats with the one and only Kelli Ponting. Kelli (and her fab team of creatives) developed the Brand Discovery Kit, a set of tools that lets any designer, brand specialist or marketer lead a client through a practical and interactive workshop to identify and define a brand. The kit was developed for use in her own business - The Marketing Lab - an agency specialising in the franchise industry. When fellow creatives saw, loved (and borrowed!) the kit, Brand Discovery Kit was born.
Kelli holds an MBA and post-grad qualifications in branding from Columbia University.

HOSTS / GUESTS:
Kelli Ponting
https://branddiscoverykit.com

Anna Dower
https://annadower.com/
FB & Insta: @annacreativementor

RESOURCES:
Designer Boss Summit: http://designerboss.co/

WANT MORE?
Check out these goodies!

Designers Learning Web Dev FB Group: https://www.facebook.com/groups/DesignersLearningWebDev
Designer Boss Summit: https://designerboss.co
  continue reading

20 episodes

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