The Power of Automation and Storytelling

Digital Marketing Victories

About This Episode

In this episode, we’re joined by Joe Casabona. Joe is a podcast systems coach who helps busy solopreneurs grow their podcasts through systems that free up 12 hours every week. He's an expert at creating automations to help people take work off their plate and improving their podcast processes.
Joe started his career almost 20 years ago as a freelance web developer before realizing his true passion: sharing his years of knowledge about website development, podcasting, and course creation to help creators, freelancers, and business owners. Joe has a gift for breaking down concepts that scare people into bite-sized, approachable pieces of information they can implement quickly.
In this episode, you’ll learn how to automate more of your life (including your podcast) so that you have more time to work on professional development goals, what soft skills to nurture as a podcaster or a digital marketer trying to up your persuasive skills.
"You are not the hero. Remember this. You are the guide. So in Joseph Campbell parlance, there's the hero who's the main character of the story. There's the guide who aids in the transformation. When you're telling your stories, you think about how you are the guide for your listener." - Joe Casabona

This episode is for you if you’re curious about the following:

1. How automation, AI, and VAs can give you more time to work on your soft skills.
2. How to get started with VA/automation for your podcast or other marketing activities.
3. How storytelling techniques can make your podcast (or marketing strategy) more persuasive.

Tune in for an insightful conversation with Joe Casabona!

Connect With Joe

• More info on his personal site and coaching site Podcast Liftoff
• Connect with Joe on LinkedIn
• Follow him on Twitter/X @jcasabona
• Check out his podcasts - Podcast Workflows and How I Built It
• Get his new book - HTML and CSS: Visual QuickStart Guide

Send us a text

Here's how you can support this podcast if you’re enjoying the episodes and finding them useful:

You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes.

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Get In Touch

• Tweet us at @dmvictories
• Email us at [email protected]

If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast.
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Chapters

1. Automating Workflow, Saving Time in Marketing (00:00:00)

2. Outsourcing and Automating Tasks for Efficiency (00:15:45)

3. AI and Automation for Podcast Promotion (00:27:55)

4. Explaining Technical Concepts and Automation (00:37:35)

5. AI for Ideation and Soft Skills (00:45:16)

6. Soft Skills and Storytelling for Persuasion (00:55:46)