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Power of the Influencer in Election 2024 with Ryan Davis PeopleFirst
Manage episode 453700419 series 1171999
Content provided by RadioActive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RadioActive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Ryan Davis, the Co-Founder and COO of PeopleFirst, shares insights and analysis about the activities of influencers and content creators in the campaign leading up to the 2024 election. While celebrity influencers have large followings, the voices of local people sharing authentic content about all kinds of interests broke through the noise to reach key segments of voters.
We talk about:
- The value of non-political content creators
- The trap of preaching to the choir of those who are already interested in the campaign
- Micro-influencers and the sweet spot for followers
- Gen Z engagement and building relationships
- Need for diverse voices to reach those looking for political information
Political vs. Non-Political
https://people1st.substack.com/p/meeting-in-the-middle-political-vs
RFK/Trump used creators to break through
https://disinfoagainstdemocrats.substack.com/p/how-trump-used-rfk-jr-to-harness
Recent Webinar on YouTube
https://www.youtube.com/watch?v=Se2RsJ0Izio&t=1s
Sign up for Webinar Invites
https://people1st.substack.com/
#PeopleFirst #ContentCreators #Influencers #Election2024 #GenZ #Voters
108 episodes
Share
Manage episode 453700419 series 1171999
Content provided by RadioActive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RadioActive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Ryan Davis, the Co-Founder and COO of PeopleFirst, shares insights and analysis about the activities of influencers and content creators in the campaign leading up to the 2024 election. While celebrity influencers have large followings, the voices of local people sharing authentic content about all kinds of interests broke through the noise to reach key segments of voters.
We talk about:
- The value of non-political content creators
- The trap of preaching to the choir of those who are already interested in the campaign
- Micro-influencers and the sweet spot for followers
- Gen Z engagement and building relationships
- Need for diverse voices to reach those looking for political information
Political vs. Non-Political
https://people1st.substack.com/p/meeting-in-the-middle-political-vs
RFK/Trump used creators to break through
https://disinfoagainstdemocrats.substack.com/p/how-trump-used-rfk-jr-to-harness
Recent Webinar on YouTube
https://www.youtube.com/watch?v=Se2RsJ0Izio&t=1s
Sign up for Webinar Invites
https://people1st.substack.com/
#PeopleFirst #ContentCreators #Influencers #Election2024 #GenZ #Voters
108 episodes
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Similar to Digital Politics with Karen Jagoda
"OPB Politics Now" is a weekly podcast that takes a deep dive into the hottest political topics in Oregon and the Northwest. Every Friday, OPB’s political reporters and special guests offer in-depth analysis, discussion and insight into candidates, events and issues.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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…
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continue reading
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…
continue reading
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…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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