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Digitalk Arkitechs | Episode 5 - The Secrets to Consistent Client Growth with Marc Mawhinney
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In this conversation, Carolina and Marc Mawhinney discuss the challenges and strategies for coaches in acquiring clients and growing their businesses. Marc shares his journey from real estate to coaching, emphasizing the importance of organic growth and content creation. He introduces his three pillars of success: podcasting, community building, and email marketing, and highlights the significance of providing value to clients. The discussion also covers insights gained from podcasting and the importance of community engagement in building a successful coaching business. In this conversation, Marc Mawhinney shares insights on building engaging communities, the importance of pricing strategies for coaches, mastering email marketing, and navigating the use of AI in business. He emphasizes the need for exclusivity in community engagement, the necessity of fair pricing for sustainable coaching practices, and the value of authentic communication in email marketing. Additionally, he discusses the role of AI as a tool rather than a crutch in content creation.
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