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Content provided by Raul Hernandez Ochoa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Raul Hernandez Ochoa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Why You're Underpaid for Your Services & How to Fix It

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Manage episode 484203308 series 2977662
Content provided by Raul Hernandez Ochoa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Raul Hernandez Ochoa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Raul delves into why many professionals feel underpaid and reveal the true reason behind it—how you measure value. Discover the importance of changing perceptions and beliefs in your clients, strategies for auditing your value, and the five steps to ensure you focus on transformational results rather than mere services. Learn how to reposition your offerings, attract the right clients, and significantly increase your pricing by aligning it with the value you provide. If you're ready to transform how you charge and what you deliver, this video is for you.

00:23 Understanding Value and Perception

00:45 The Importance of Belief in Sales

01:07 Examples of Perceived Value

02:14 Shifting Your Focus to Transformation

03:38 Five Steps to Audit Your Value

04:29 Aligning Price with Value

05:07 Packaging and Selling Your Process

05:55 The Impact of Proper Pricing

07:27 Communicating and Standing by Your Value

Connect with Raul:

• Work with Raul: https://dogoodwork.io/

• Growth Resources: https://dogoodwork.io/resources

• Connect with Raul on LinkedIn (DMs open): https://www.linkedin.com/in/dogoodwork/

  continue reading

299 episodes

Artwork
iconShare
 
Manage episode 484203308 series 2977662
Content provided by Raul Hernandez Ochoa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Raul Hernandez Ochoa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Raul delves into why many professionals feel underpaid and reveal the true reason behind it—how you measure value. Discover the importance of changing perceptions and beliefs in your clients, strategies for auditing your value, and the five steps to ensure you focus on transformational results rather than mere services. Learn how to reposition your offerings, attract the right clients, and significantly increase your pricing by aligning it with the value you provide. If you're ready to transform how you charge and what you deliver, this video is for you.

00:23 Understanding Value and Perception

00:45 The Importance of Belief in Sales

01:07 Examples of Perceived Value

02:14 Shifting Your Focus to Transformation

03:38 Five Steps to Audit Your Value

04:29 Aligning Price with Value

05:07 Packaging and Selling Your Process

05:55 The Impact of Proper Pricing

07:27 Communicating and Standing by Your Value

Connect with Raul:

• Work with Raul: https://dogoodwork.io/

• Growth Resources: https://dogoodwork.io/resources

• Connect with Raul on LinkedIn (DMs open): https://www.linkedin.com/in/dogoodwork/

  continue reading

299 episodes

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