Artwork

Content provided by Stacy Sherman and Doing CX Right®‬. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacy Sherman and Doing CX Right®‬ or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

169. Customer Experience Vs. Marketing: Which One Truly Drives Growth? | Nicole Donnelly

19:12
 
Share
 

Manage episode 474392172 series 2907625
Content provided by Stacy Sherman and Doing CX Right®‬. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacy Sherman and Doing CX Right®‬ or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Is customer experience (CX) the NEW marketing? Or has it always been?

Marketing gets people in the door. Customer experience decides if they stay. Every ad, every touchpoint, every promise—it's all CX. So why do so many companies still treat them as separate?

In this episode of Doing CX Right, Stacy Sherman and Nicole Donnelly challenge this outdated mindset. They discuss why great marketing fails without great customer experience, how AI is reshaping market research, and why data alone isn’t enough. Plus, hear how one brand drove real growth by putting experience first—and how you can apply the same strategies to your business.

Learn more at DoingCXRight.com. Access our FREE Customer Experience Audit Tool: Click here.

Grow as a CX Professional with our numerous Resources.

Book time with Stacy here.

  continue reading

174 episodes

Artwork
iconShare
 
Manage episode 474392172 series 2907625
Content provided by Stacy Sherman and Doing CX Right®‬. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacy Sherman and Doing CX Right®‬ or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Is customer experience (CX) the NEW marketing? Or has it always been?

Marketing gets people in the door. Customer experience decides if they stay. Every ad, every touchpoint, every promise—it's all CX. So why do so many companies still treat them as separate?

In this episode of Doing CX Right, Stacy Sherman and Nicole Donnelly challenge this outdated mindset. They discuss why great marketing fails without great customer experience, how AI is reshaping market research, and why data alone isn’t enough. Plus, hear how one brand drove real growth by putting experience first—and how you can apply the same strategies to your business.

Learn more at DoingCXRight.com. Access our FREE Customer Experience Audit Tool: Click here.

Grow as a CX Professional with our numerous Resources.

Book time with Stacy here.

  continue reading

174 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play