Healthcare (Senior Living) with Jonathan Dobrovich
Manage episode 486660597 series 3650713
In this episode, Stephen Saberin sits down with Jonathan Dobrovich, Principal Services Consultant at HubSpot, to unpack a complex enterprise deal for a senior living organization operating across B2B and B2C models.
Jonathan shares how he helped the client replace custom-built tech and scale beyond their Twilio-based infrastructure—navigating multiple stakeholders, tight timelines, and a high-pressure, multi-hub rollout with over 200 sales seats.
Hear how Jonathan leveraged deep implementation expertise to scope custom calling integrations, balance stakeholder priorities, and deliver a future-proof solution across marketing, sales, and service teams.
Plus:
- Why project management skills are underrated in pre-sales
- How to identify and support strong champions
- When to say “MVP now, roadmap later”
- And why a great sales rep makes all the difference in the room
Key Takeaways from the Episode:
Custom Integrations Are the New Normal – Especially with legacy infrastructure
mplementation Strategy Is a Selling Tool – Not just a post-sale necessity
Champions Drive Alignment – But they need enablement, not just enthusiasm
Connect with us:
Stephen Saberin (Host):
https://www.linkedin.com/in/stephen-saberin/
Jonathan Dobrovich:
https://www.linkedin.com/in/jonathan-dobrovich
Aptitude 8:
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📩 Reach out directly: [email protected]
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4 episodes