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Doorify MLS Partners with Ocusell for Smarter Listings
Manage episode 478629024 series 3491067
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Listings shouldn’t take hours to create or risk getting flagged for small compliance issues. With the right tech, they don’t have to.
In this episode, I sat down with Will Ogles, Chief Product Marketing Officer at Ocusell, to talk about what their new partnership with Dorify MLS means for real estate professionals. Will walks us through the most common pain points around listing, from time-consuming forms to frustrating compliance errors and how Ocusell is tackling them head-on.
We talked about AI, intuitive listing tools, and why choice in tech matters for agents and brokers. This integration is built to work right alongside existing workflows, saving time while reducing errors.
If you’re in the MLS world or anywhere near listings, this episode is worth your time. Will's take on tech, agent choice, and everyday tools might give you a new way to look at listings.
Specifically, this episode highlights the following themes:
- Why MLS listing errors happen and how Ocusell prevents them
- How Ocusell uses AI in real, practical ways (not just hype)
- What the Doorify + Ocusell partnership means for agents
Links from this episode:
- Learn more about Ocusell: https://www.ocusell.ai
- Follow Ocusell on LinkedIn: https://www.linkedin.com/company/ocusell
- Know more about Andrea Presnal: https://www.linkedin.com/in/andrea-siracuse
- Learn more about Doorify: https://doorifymls.com
1ae5b43598204883b524f061d4880e6d10fca88c (for podfollow.com)
Chapters
1. Introduction (00:00:00)
2. About Will Ogles (00:00:25)
3. Shifting away from transactional selling (00:01:12)
4. The core pillars: efficiency and compliance (00:02:03)
5. How AI is used (and not overused) in listings (00:04:34)
6. Listing time: from hours to minutes (00:06:06)
7. Common compliance errors Ocusell catches (00:07:17)
8. Managing listings four times faster (00:09:05)
9. The long-term vision behind Doorify + Ocusell (00:10:47)
10. Where to learn more about Ocusell (00:12:45)
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