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Drysen Carsten | AB Testing with Video Content

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Manage episode 442831082 series 3597895
Content provided by Made By Things. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Made By Things or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Drysen Carsten discusses the importance of A/B testing in video production, particularly through the use of motion graphics and animation. He emphasizes how these tools allow marketers to experiment with different styles, colors, and messages to find what resonates with their audience. The conversation also highlights the significance of data-driven decision-making in marketing, urging marketers to rely on analytics rather than gut feelings to guide their strategies.

  continue reading

22 episodes

Artwork
iconShare
 
Manage episode 442831082 series 3597895
Content provided by Made By Things. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Made By Things or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Drysen Carsten discusses the importance of A/B testing in video production, particularly through the use of motion graphics and animation. He emphasizes how these tools allow marketers to experiment with different styles, colors, and messages to find what resonates with their audience. The conversation also highlights the significance of data-driven decision-making in marketing, urging marketers to rely on analytics rather than gut feelings to guide their strategies.

  continue reading

22 episodes

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