The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Content provided by Yael Keon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yael Keon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Lead Magnet Refresh
Manage episode 478373096 series 3470147
Content provided by Yael Keon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yael Keon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
That lead magnet collecting digital dust on your website? Yep, the one with exactly zero sign-ups this month.
Don't trash it. Seriously.
In this episode, I'm tackling the lead magnet problem EVERYONE faces but nobody talks about: what to do when your freebie flops.
I'll show you exactly how to breathe new life into your existing lead magnet without starting from scratch (because who has time for that?).
You'll learn:
- Why most lead magnets fail in 2025 (spoiler: it's not 2015 anymore)
- Three powerful levers to pull instead of creating something entirely new
- How to make your lead magnet actually ATTRACTIVE to your ideal clients
- Simple tweaks that can double your conversion rates overnight
- The "refresh not restart" framework that saves you hours of work
The bottom line? You already have what you need. Your existing lead magnet just needs the right makeover to start bringing in quality subscribers who actually want what you're selling.
Stop building endless new lead magnets and start making the ones you have actually work.
RESOURCES MENTIONED:
EP 10 How to grow your lead magnet fast
EP 74 Lead Magnets that are working now
Want to see more of what I get up to when I’m not podcasting?
- Hang out with me on Instagram @yaelkeon
- Get my freebie: 80+ Fill in the Blank Email Ideas
- Get the FREE getting started course: Get Started with Email Marketing
- Shop The Email Marketing Superstore
- Join The Email Experience
- 1-1 Consulting
See omnystudio.com/listener for privacy information.
100 episodes
Share
Manage episode 478373096 series 3470147
Content provided by Yael Keon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yael Keon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
That lead magnet collecting digital dust on your website? Yep, the one with exactly zero sign-ups this month.
Don't trash it. Seriously.
In this episode, I'm tackling the lead magnet problem EVERYONE faces but nobody talks about: what to do when your freebie flops.
I'll show you exactly how to breathe new life into your existing lead magnet without starting from scratch (because who has time for that?).
You'll learn:
- Why most lead magnets fail in 2025 (spoiler: it's not 2015 anymore)
- Three powerful levers to pull instead of creating something entirely new
- How to make your lead magnet actually ATTRACTIVE to your ideal clients
- Simple tweaks that can double your conversion rates overnight
- The "refresh not restart" framework that saves you hours of work
The bottom line? You already have what you need. Your existing lead magnet just needs the right makeover to start bringing in quality subscribers who actually want what you're selling.
Stop building endless new lead magnets and start making the ones you have actually work.
RESOURCES MENTIONED:
EP 10 How to grow your lead magnet fast
EP 74 Lead Magnets that are working now
Want to see more of what I get up to when I’m not podcasting?
- Hang out with me on Instagram @yaelkeon
- Get my freebie: 80+ Fill in the Blank Email Ideas
- Get the FREE getting started course: Get Started with Email Marketing
- Shop The Email Marketing Superstore
- Join The Email Experience
- 1-1 Consulting
See omnystudio.com/listener for privacy information.
100 episodes
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Similar to Easy Email Marketing with Yael Keon
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
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…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
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…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
10k279
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
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continue reading
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