213 - Strategies for Engaging Content Creation with Jake Ross of Build You Marketing

Elements of Stiles

#Business #elementsofstiles

40:34

We’ve turned intuition into a buzzword—flattened it into a slogan, a gut feeling, or a vague whisper we don’t always know how to hear. But what if intuition is so much more? What if it's one of the most powerful tools we have—and we’ve just forgotten how to use it? In this episode, I’m joined by Hrund Gunnsteinsdóttir , Icelandic thought leader, filmmaker, and author of InnSæi: Icelandic Wisdom for Turbulent Times . Hrund has spent over 20 years studying and teaching the science and art of intuition through her TED Talk, Netflix documentary (InnSæi: The Power of Intuition), and global work on leadership, innovation, and inner knowing. Together, we explore what intuition really is (hint: not woo-woo), how to cultivate it in a culture obsessed with logic and overthinking, and why your ability to listen to yourself might be the most essential skill you can develop. In This Episode, We Cover: ✅ Why we’ve misunderstood intuition—and how to reclaim it ✅ Practical ways to strengthen your intuitive muscle ✅ What Icelandic wisdom teaches us about inner knowing ✅ How to use intuition during uncertainty and decision-making ✅ Why trusting yourself is an act of rebellion (and power) Intuition isn’t magic—it’s a deep, internal guidance system that already exists inside you. The question is: are you listening? Connect with Hrund: Website: www.hrundgunnsteinsdottir.com TedTalk: https://www.ted.com/talks/hrund_gunnsteinsdottir_listen_to_your_intuition_it_can_help_you_navigate_the_future?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare Newsletter: https://hrundgunnsteinsdottir.com/blog/ LI: www.linkedin.com/in/hrundgunnsteinsdottir IG: https://www.instagram.com/hrundgunnsteinsdottir/ Book: InnSæi: Icelandic Wisdom for Turbulent Times Related Podcast Episodes: How To Breathe: Breathwork, Intuition and Flow State with Francesca Sipma | 267 VI4P - Know Who You Are (Chapter 4) Gentleness: Cultivating Compassion for Yourself and Others with Courtney Carver | 282 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music Learn more about your ad choices. Visit megaphone.fm/adchoices…

about a year ago 29:10

MP3•Episode home

Check out Build You and connect with Jake on LinkedIn!

Takeaways

Content must be digestible to retain audience attention.
LinkedIn is an underutilized platform for business networking.
The first line and imagery are crucial for engagement.
Using one vertical photo maximizes visibility on LinkedIn.
Storytelling builds trust and familiarity with the audience.
Feedback is essential for improving client engagement.
Long-term investment is key for LinkedIn success.
Creating relatable content encourages audience interaction.
Collaborative strategies enhance content effectiveness.
Understanding client needs is vital for tailored content.

Chapters

01:18 The Importance of LinkedIn
03:31 Creating Engaging Content
08:08 Strategies for Effective LinkedIn Posts
10:25 Building Trust Through Storytelling
14:06 The Journey to Thought Leadership
17:41 Client Engagement and Collaboration
20:45 The Value of Feedback and Improvement
25:00 Long-Term Investment in LinkedIn
26:19 Connecting with Jake Ross

Affiliate Links:

Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD

This episode is brought to you in part by SecuriTitle, a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.

226 episodes

213 - Strategies for Engaging Content Creation with Jake Ross of Build You Marketing

Elements of Stiles

published about a year ago

MP3•Episode home

Check out Build You and connect with Jake on LinkedIn!

Takeaways

Content must be digestible to retain audience attention.
LinkedIn is an underutilized platform for business networking.
The first line and imagery are crucial for engagement.
Using one vertical photo maximizes visibility on LinkedIn.
Storytelling builds trust and familiarity with the audience.
Feedback is essential for improving client engagement.
Long-term investment is key for LinkedIn success.
Creating relatable content encourages audience interaction.
Collaborative strategies enhance content effectiveness.
Understanding client needs is vital for tailored content.

Chapters

01:18 The Importance of LinkedIn
03:31 Creating Engaging Content
08:08 Strategies for Effective LinkedIn Posts
10:25 Building Trust Through Storytelling
14:06 The Journey to Thought Leadership
17:41 Client Engagement and Collaboration
20:45 The Value of Feedback and Improvement
25:00 Long-Term Investment in LinkedIn
26:19 Connecting with Jake Ross

Affiliate Links:

Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD

This episode is brought to you in part by SecuriTitle, a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.

226 episodes

#Business #elementsofstiles

All episodes

Elements of Stiles

1
226 - Maximizing Team Capabilities with Technology with Aaron Davis, CEO 45:04

4 days ago45:04

45:04

Mark introduces us to serial entrepreneur Aaron Davis, who discusses the integration of AI in business operations, the importance of a strong leadership team, and the challenges faced during hurricane recovery in Florida. He emphasizes the need for a supportive team culture and the role of education in empowering title agents. The discussion also touches on the current state of insurance in Florida and the impact of market changes on real estate. In this conversation, the speaker discusses the evolution of the real estate industry, emphasizing the importance of community building, the impact of technology and AI, and the future of home buying. They reflect on their long-standing experience in the industry, the challenges posed by market fluctuations, and the potential for digital transformation in real estate transactions. Connect with Aaron on LinkedIn and learn more on his website ! Takeaways Maximizing staff capabilities through AI integration is essential. A strong leadership team is crucial for managing multiple organizations. Overcoming imposter syndrome can be achieved through peer support. Building a culture of collaboration fosters a sense of ownership among employees. Navigating challenges like hurricanes requires community support and proactive measures. The insurance landscape in Florida is currently facing significant challenges post-hurricane. AI can streamline operations and improve efficiency in business processes. Investing in education empowers title agents to better serve their clients. Creating a supportive network enhances business opportunities for agents. Investing in technology is crucial for future growth. AI can streamline processes in real estate transactions. The home buying process needs to be more enjoyable. Digital closings are still less than 10% of all transactions. The industry is moving towards instant gratification in home buying. Chapters 02:56 Leadership and Organizational Structure 05:50 Overcoming Imposter Syndrome 08:53 Building a Strong Team Culture 11:59 Navigating Hurricane Challenges 14:47 Insurance and Real Estate Post-Hurricane 18:01 Leveraging AI for Efficiency 20:55 Adapting to Market Changes 24:03 Empowering Title Agents through Education 25:01 Building Community and Value in Real Estate 26:03 Navigating Market Changes and Future Opportunities 28:23 Embracing Technology and AI in Real Estate 30:31 The Future of Home Buying: Instant Gratification 32:17 Challenges of Implementing New Technologies 34:01 The Shift Towards Digital Closings 36:37 The Role of Podcasts and Music in Personal Growth Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire. Learn more about how Core7 can generate referrals, add value to your partners, and make a difference in the lives of your clients at mycore7.com Interested in recording your podcast at 95.9 WATD? Email clarissaromero7@gmail.com…

Elements of Stiles

1
225 - AI and the Future of Intellectual Property with Ryan Perry and Erin Bryan of Morse 38:18

11 days ago38:18

38:18

Mark speaks with Morse attorneys Ryan Perry and Erin Bryan about the complexities of intellectual property (IP), focusing on patents and trademarks, their importance for businesses, and the challenges posed by emerging technologies like AI. They discuss the nuances of protecting ideas, the implications of open source, and the evolving landscape of regulation in the tech industry. They also touch on societal impacts, particularly concerning youth and technology, and the balance between innovation and ownership. Connect with Ryan and Erin on LinkedIn! Takeaways Patents protect inventions, while trademarks protect brands. The process of obtaining a patent can take years. Trade secrets allow companies to keep certain information confidential. AI poses unique challenges for intellectual property protection. Regulations are beginning to catch up with AI technology. Youth are struggling to focus due to technology overload. Open source can foster collaboration but complicates ownership. Innovation often builds on existing ideas and patents. A strong IP portfolio is essential for business protection. Chapters 00:00 Understanding Intellectual Property Basics 03:05 The Importance of Intellectual Property for Businesses 05:57 Navigating Patent Applications and Protection 09:02 Trademark Protection and Its Challenges 11:59 The Impact of AI on Intellectual Property 15:02 Regulation and the Future of AI 17:49 The Balance of Technology and Society 20:53 Open Source and Intellectual Property Ownership 24:05 The Role of Collaboration in Innovation 27:04 The Future of Patents and Innovation 30:01 Personal Insights and Learning Styles Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire. Learn more about how Core7 can generate referrals, add value to your partners, and make a difference in the lives of your clients at mycore7.com Interested in recording your podcast at 95.9 WATD? Email clarissaromero7@gmail.com…

Elements of Stiles

1
224 - Maintaining Consistency as a Professional with Patrick Foley, Attorney at Law 24:24

18 days ago24:24

24:24

Mark interviews attorney Pat Foley , who shares his journey in the real estate industry. Pat discusses the importance of consistency, customer service, and building relationships in business. He reflects on his upbringing in the family business, J.J. Foley's, and how those experiences shaped his work ethic and approach to client interactions. Pat emphasizes the significance of mentorship, motivation, and maintaining a strong network in the real estate market. He also provides valuable advice for young law students and aspiring entrepreneurs. Call Patrick at 617-645-5832, connect with him on LinkedIn , and follow him on Facebook and Instagram ! Takeaways Customer service is crucial in both real estate and hospitality. Building relationships is key to success in business. Stay connected with referral partners, not just when you need something. A productive day starts with a solid morning routine. Overcoming challenges can lead to unexpected opportunities. Continuous learning is essential for personal and professional growth. Motivational content can help set the tone for the day. Personal interests and hobbies contribute to overall well-being. Play the long game and focus on your own journey. Chapters 02:54 The Influence of Family and Mentorship 05:49 Customer Service and Relationship Building 09:10 A Day in the Life of an Entrepreneur 11:55 Overcoming Challenges and Embracing Growth 14:49 Motivation and Continuous Learning 17:45 Personal Interests and Hobbies 21:09 Advice for Young Professionals Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire. Learn more about how Core7 can generate referrals, add value to your partners, and make a difference in the lives of your clients at mycore7.com Interested in recording your podcast at 95.9 WATD? Email clarissaromero7@gmail.com…

Elements of Stiles

1
223 - The Role of Personal Branding in the Age of AI with Justin Tucker, Chief Strategy Officer of WFG National Title Insurance Company 56:05

25 days ago56:05

56:05

Mark and marketing expert Justin Tucker discuss the evolution of personalization in marketing, particularly in the context of AI's role in enhancing productivity and human connection within the real estate industry. They emphasize the importance of using AI to empower employees rather than replace them, and the potential for personal branding to intersect with AI to create meaningful interactions. The discussion also covers various tools that can enhance communication and sales, the necessity of continuous learning in the age of AI, and innovations in consumer collaboration that leverage technology to improve user experience. In this conversation, the speakers explore the importance of continuous learning, taking action, and iterating in the face of challenges, particularly in the context of AI and personal branding. They discuss the significance of authenticity and originality, the necessity of embracing failure, and the value of self-discovery. The conversation also touches on the role of passion projects, like the Pizza Illuminati, in fostering creativity and relevance in a fast-paced world. Finally, they emphasize the importance of consuming knowledge and connecting with others to enhance personal and professional growth. Connect with Justin on Facebook! Takeaways AI is not a replacement for humans but a tool to enhance productivity. The future of marketing lies in personal brands and AI. Automation allows employees to focus on human connections. Curiosity and continuous learning are essential in adapting to AI. Scaling personalization is now possible with AI technology. Companies should empower employees to create memorable experiences. AI can analyze large data sets for actionable insights. Personalization can be achieved at scale through AI. Tools like Crystal Knows and Fathom enhance communication. The intersection of human intelligence and AI is the future of business. The learn-do-iterate model emphasizes the importance of action. Authenticity in creativity is crucial, especially in AI. Iteration is key to overcoming challenges and improving skills. Self-discovery is essential for effective personal branding. Passion projects can enhance creativity and learning. Chapters 00:00 The Evolution of Personalization in Marketing 02:52 AI's Role in Real Estate and Productivity 05:48 Human Connection in an AI-Driven World 08:50 Empowering Employees Through Automation 12:05 The Future of Personal Branding and AI 14:46 Scaling Personalization with AI 17:51 Tools for Enhancing Communication and Sales 20:58 The Importance of Continuous Learning in AI 24:01 Innovations in Consumer Collaboration 27:03 The Intersection of Human and Artificial Intelligence 30:46 The Learn-Do-Iterate Model 32:41 The Authenticity of Originality in AI 33:49 The Importance of Iteration and Taking Action 36:53 Navigating Failure and Embracing Growth 39:24 Self-Discovery and Personal Branding 41:02 Pizza Illuminati: A Passion Project 43:31 Staying Relevant in a Fast-Paced World 44:18 Consumption of Knowledge and Continuous Learning 48:39 The Role of Music in Creativity 51:22 Connecting and Collaborating with Others Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire. Learn more about how Core7 can generate referrals, add value to your partners, and make a difference in the lives of your clients at mycore7.com…

Elements of Stiles

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222 - Mentorship and Growth in the Mortgage Sector with Rick Scherer, Mortgage Professional 42:38

5 weeks ago42:38

42:38

Mark welcomes back EoS 'Early Adopter' Rick Scherer, a seasoned professional in the mortgage industry. They discuss Rick's journey, the importance of adaptability and mentorship, and the evolving role of technology and AI in the mortgage sector. Rick shares insights on strategic growth, building relationships, and the future of mortgages, emphasizing the need for professionals to embrace change and innovation. Connect with Rick on LinkedIn and Facebook or email rscherer@newfed.com! Listen to Rick's first appearance on Elements of Stiles ! Meet Rick at this year's Mastermind Summit in Las Vegas! Takeaways Rick Scherer emphasizes the importance of adaptability in the mortgage industry. He believes in leading with positivity and collaboration rather than fear. The mortgage landscape is changing, and technology will play a crucial role in its evolution. Rick highlights the significance of mentorship in personal and professional growth. He advocates for a focus on existing relationships rather than solely seeking new clients. The future of mortgages may resemble the simplicity of car loans due to technological advancements. Rick stresses the need for loan officers to embrace AI and technology to enhance their services. He shares insights on the importance of maintaining a strong company culture during transitions. Rick's approach to client communication is centered around adding value and building relationships. He believes that the mortgage industry will continue to evolve, requiring professionals to adapt and innovate. Chapters 00:00 Introduction and Background of Rick Scherer 09:57 Navigating the Mortgage Industry and Strategic Growth 19:55 The Role of Technology and AI in Mortgages 30:09 Mentorship and Personal Development 39:59 Closing Thoughts and Future Endeavors Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

1
221 - Creating Third Places for Children in a Digital Age with Jim Bunnell, Boys & Girls Club of Marshfield 41:18

6 weeks ago41:18

41:18

Mark and Jim Bunnell, CEO of the Boys and Girls Club of Marshfield, discuss the vital role that Boys and Girls Clubs play in providing safe spaces for youth, the impact of social media on children's social skills, and the importance of community support in fostering youth development. Jim emphasizes the need for engaging programs that help children develop character, build relationships, and learn to give back to their communities. Jim shares insights on the challenges faced by today's youth and the innovative approaches being taken to address these issues. Learn more and volunteer through their website or call 781-834-2582! Takeaways The Boys and Girls Club serves as a vital third place for youth. Social media can be a significant distraction for kids. Eliminating cell phone use has led to better engagement among children. Community support is crucial for the club's operations. Financial assistance is available for families in need. The club provides a safe environment during critical after-school hours. Mentorship programs help older kids give back to the community. Long-term relationships formed at the club can have lasting impacts. The club is continuously evolving to meet the needs of the community. Chapters 00:00 The Role of Boys and Girls Clubs in Youth Development 10:14 Navigating Social Media and Its Impact on Youth 20:07 Creating Safe Spaces for Kids 30:06 Community Engagement and Support 39:47 The Future of Youth Programs and Initiatives Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

1
220 - Promoting Cybersecurity Through Storytelling with Steve Kenniston, The Storage Alchemist 31:57

7 weeks ago31:57

31:57

Mark and Steve Kenniston, known as the 'Storage Alchemist', discuss the intersection of storytelling and cybersecurity, the evolution of content creation from blogging to podcasting, and innovative uses for shipping containers. Steve emphasizes the importance of delivering value over selling, the need for good cyber hygiene, and the creative potential of repurposing shipping containers for various living and working spaces. The discussion highlights the balance between technical expertise and creative expression in both cybersecurity and content creation. Connect with Steve on LinkedIn and check out his podcast, The Cybersecurity Tapes ! Takeaways The importance of storytelling in cybersecurity to engage audiences. Creating content that educates rather than sells builds trust. Good cyber hygiene practices can significantly reduce threats. Shipping containers can be creatively repurposed for various uses. The evolution from blogging to podcasting reflects changing media consumption habits. Engaging with customers through relatable narratives enhances connection. Innovative housing solutions can address modern living challenges. The versatility of shipping containers makes them a sustainable option. Podcasts provide a platform for continuous learning and engagement. Balancing technical knowledge with creativity is essential in tech fields. Chapters 09:11 The Evolution of Content Creation 20:02 Innovative Uses of Shipping Containers 28:18 Connecting and Engaging with the Audience Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

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219 - Truth and Storytelling in the Age of AI with Barak Cohen, Entrepreneur 52:47

8 weeks ago52:47

52:47

Mark speaks with tech entrepreneur Barak Cohen to explore the transformative impact of AI on the legal profession, emphasizing the need for legal practitioners to adapt to new technologies to remain competitive. They discuss the evolving consumer expectations and the potential for AI to enhance efficiency in legal processes. The dialogue also delves into the philosophical implications of AI in storytelling and truth-seeking, highlighting the distinction between belief systems and factual reality. Additionally, the two reflect on the influence of AI in music and the arts, considering its role as a tool for creativity while acknowledging the irreplaceable human touch in live performances. Connect with Barak on LinkedIn Takeaways AI mimics how the brain works, combining memory and language processing. The evolution of AI has been unprecedented, with rapid advancements in capabilities. AI can significantly impact professions that deal with language, especially in the legal field. Legal professionals must adapt to AI technologies to remain relevant. AI is not inherently truth-seeking; it generates outputs based on patterns in data. Open source AI allows for local hosting, which can protect sensitive data. AI can enhance efficiency in legal practices, reducing costs for consumers. The future of work will involve collaboration between humans and AI. Ethical considerations are crucial in the deployment of AI technologies. AI can automate routine tasks, allowing professionals to focus on more complex issues. The legal profession may need to adapt to AI to remain competitive. Consumers are increasingly demanding efficiency in legal services. AI can significantly reduce the time spent on legal tasks. The legal industry is facing pressure to innovate due to consumer expectations. AI's role in storytelling raises questions about truth and belief systems. Music and AI intersect in creative ways, enhancing production capabilities. The human touch in music remains irreplaceable despite technological advancements. AI can analyze and reconcile conflicting narratives effectively. The current era presents unique opportunities for tech-driven entrepreneurship. Understanding AI's biases is crucial for ethical applications in various fields. Chapters 03:03 Opportunities and Challenges in AI 05:56 AI's Impact on Professions 09:02 The Role of AI in the Legal Field 11:49 Navigating AI's Ethical Landscape 15:13 Open Source AI and Intellectual Property 18:08 The Future of AI in Business 29:39 The Impact of AI on the Legal Profession 39:14 AI as a Tool for Storytelling and Truth 44:18 The Role of Music and AI in Creative Expression Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

1
218 - Zoning Laws and Their Impact on Housing Density with Dr. Joseph Shrand (Me & Dr. Joe) 37:55

11 weeks ago37:55

37:55

Mark and Dr. Joe delve into the complexities of the housing crisis, discussing the social and biological implications of housing, the impact of zoning laws, and the challenges posed by NIMBYism. They explore innovative solutions such as accessory dwelling units and the potential for repurposing office buildings into residential spaces. The conversation emphasizes the need to reframe perceptions of affordable housing and the importance of community involvement in addressing these issues. This episode was originally heard on Me & Dr. Joe Takeaways Housing is a fundamental need, essential for safety and community. Zoning laws significantly impact housing density and availability. NIMBYism can reflect a fear of change and loss of community identity. Innovative housing solutions can include repurposing existing structures. Affordable housing should be reframed to include essential community workers. Community engagement is crucial in addressing housing challenges. The biological response to housing changes can trigger resistance. Understanding the social domain can help mitigate housing issues. Legislation can mandate changes in housing policy for community benefit. Collaboration and open dialogue are key to finding housing solutions. Chapters 01:37 Exploring the Social and Biological Domains of Housing 10:50 The Impact of Zoning Laws on Housing Density 19:00 NIMBYism and Community Resistance to Change 25:45 Innovative Solutions for Housing Crisis 32:08 Reframing Affordable Housing Perceptions Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

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217 - Prioritizing Community Relations with Dr. Edward Denmark, Law Enforcement Consultant 31:46

12 weeks ago31:46

31:46

Mark brings on former police chief and law enforcement consultant, Dr. Edward 'Dwain' Denmark, who discusses the complexities of law enforcement, emphasizing the need for standardization while recognizing the unique needs of different communities. He highlights the ongoing challenges in community relations, the importance of organizational development within police departments, and the integration of mental health professionals into policing. Dr. Denmark also addresses recruitment issues, his personal journey to becoming a police chief, and the significance of leadership and community engagement in fostering trust. The discussion concludes with reflections on the importance of understanding perceptions and facilitating open conversations between police and the community. Connect with him on LinkedIn or Facebook or email him at edenmark801@gmail.com! Takeaways Standardization in policing is necessary but challenging due to community differences. Community relations are strained, with significant distrust on both sides. Organizational development is crucial for police departments to align with community needs. Mental health crises require specialized training for police officers. Recruitment in law enforcement has been declining for years, exacerbated by recent events. Leadership in policing involves setting a positive tone and direction for the agency. Engaging with the community is essential for rebuilding trust and understanding. The co-responder model with social workers is gaining acceptance among police officers. Understanding community perceptions is vital for effective policing. Facilitating conversations between police and community can resolve conflicts. Chapters 03:02 Community Relations and Trust in Law Enforcement 05:52 Organizational Development in Police Departments 08:55 Mental Health and Policing: The Role of Social Workers 12:07 Recruitment Challenges in Law Enforcement 15:04 The Journey to Becoming a Police Chief 17:47 Leadership and Community Engagement in Policing 21:00 Facilitating Conversations Between Police and Community 23:53 The Importance of Organizational Development 27:00 Personal Insights and Reflections on Music and Life Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

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216 - Connecting Investors and Founders with Ashrith Athmaram and Srikar Srinivasan of Arcangel 37:00

13 weeks ago37:00

37:00

Mark connects us with the founders of Arcangel, Ashrith Athmaram and Srikar Srinivasan, who discuss the challenges and opportunities in early-stage investments, particularly in angel investing. They explain how their platform connects accredited investors with startup founders, aiming to simplify the investment process and broaden the types of businesses that can receive funding. The discussion covers the barriers to entry for investors, the streamlined process of Arcangel, and the importance of personal connections between investors and founders. They also touch on their future goals, regulatory challenges, and the balance between school and entrepreneurship. Connect with Ashrith and Srikar on LinkedIn and check out Arcangel ! Takeaways Early stage companies have high growth potential. Arcangel connects investors with diverse startups. Less than 2% of accredited investors engage in angel investing. The platform simplifies the investment process for both parties. Founders set their own equity terms on the platform. Investors can be hands-on or hands-off in their involvement. Arcangel aims to create a large network of startups globally. The founders are balancing school and their startup efforts. Regulatory compliance is managed through partnerships. Future goals include a large pitch competition to attract investors. Chapters 03:08 Introducing Arcangel: Bridging Investors and Founders 06:00 Understanding the Barriers to Angel Investing 08:56 The Streamlined Process of Arcangel 12:01 Investor Involvement and Expectations 15:06 Navigating the Platform: How to Get Involved 18:00 Regulatory Challenges and Solutions 20:53 Balancing School and Entrepreneurship 23:59 Future Goals and Aspirations for Arcangel 26:53 The Personal Touch: Investors as Sherpas 29:46 Podcasts and Music: Inspirations for the Journey Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

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215 - Navigating Career Transitions with Erin Lovering 48:52

14 weeks ago48:52

48:52

Mark introduces us to Erin Lovering, who shares her journey through the HR landscape, discussing the common experiences of Gen X individuals as they navigate career transitions. She emphasizes the importance of finding purpose in the next chapter of life, rather than just focusing on the next job. The discussion touches on the evolving definition of retirement, the impact of COVID on work-life balance, and the significance of mentorship and giving back. Erin encourages listeners to explore new opportunities and passions while prioritizing their well-being and personal growth. Reach Erin at erinobl@me.com and connect with her on LinkedIn ! Takeaways Many Gen X individuals are focusing on purpose rather than just jobs. The 're-phase' includes resetting, recharging, and rediscovering passions. People are increasingly interested in giving back and mentoring. COVID has prompted many to reassess their career paths and priorities. Companies should create environments for open conversations about transitions. Retirement is evolving; people are working longer and seeking fulfillment. Flexibility in work arrangements has become essential post-COVID. Erin encourages trying new things to discover what truly excites you. HR plays a crucial role in supporting career transitions and mentorship. Chapters 00:00 Introduction to Erin Lovering and Her Journey 03:12 The Re-Phase: Commonalities Among Gen X 06:06 The Shift from Earning to Giving Back 09:03 Transitioning in the Workforce: Mentorship and Succession Planning 12:06 The Changing Definition of Retirement 14:59 COVID's Impact on Work and Purpose 18:12 Finding Balance: Rest and Prioritization 20:50 Inspiring Others Through Personal Transitions 24:00 Exploring New Opportunities and Passions 27:02 The Role of HR in Shaping Careers 30:33 The Power of Audiobooks and Learning 32:54 Exploring Podcasts and Influential Voices 35:51 The Role of Music in Daily Life 39:15 Karaoke: The Great Equalizer 46:09 Connecting and Inspiring Others Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

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214 - Revolutionizing Home Care with Anastacia Yefimenko of Elcove 18:49

15 weeks ago18:49

18:49

Mark interviews Anastacia Yefimenko, founder of Elcove , a company dedicated to creating sustainable and non-toxic home care products. They discuss the lack of regulation in the home care industry, the personal health challenges that led Anastacia to create Elcove, and the innovative solutions her company offers, including refillable bottles and compostable pouches. The conversation also touches on the challenges of balancing entrepreneurship with education, future plans for retail expansion, and the importance of community and connection in business. Connect with Anastacia on LinkedIn and check out her pitch deck! Takeaways The home care industry lacks regulation, leading to potential health risks. Elcove offers sustainable and non-toxic home care products. Personal health struggles inspired the creation of Elcove. The importance of effective and safe cleaning products. Elcove's products are designed to reduce environmental impact. The company uses compostable pouches for their products. Anastasia balances her studies with running a business. Manufacturing is done in Texas to ensure quality control. Future plans include expanding retail presence. Community support is crucial for entrepreneurial success. Chapters 02:06 Introducing Elcove: A Sustainable Solution 06:55 The Challenge of Balancing Health and Sustainability 08:49 The Team Behind Elcove 10:01 Future Plans and Retail Launch 12:14 Learning and Growth 16:54 Closing Thoughts and Connections Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

1
213 - Strategies for Engaging Content Creation with Jake Ross of Build You Marketing 29:10

16 weeks ago29:10

29:10

Mark sits with Jake Ross, who discusses the importance of creating engaging and digestible content on LinkedIn. He emphasizes the platform's underutilization and shares strategies for maximizing audience engagement through effective content creation. The discussion covers the significance of storytelling, building trust, and the collaborative nature of client engagement. Jake also highlights the long-term investment required for success on LinkedIn and the value of continuous improvement in content strategy. Check out Build You and connect with Jake on LinkedIn! Takeaways Content must be digestible to retain audience attention. LinkedIn is an underutilized platform for business networking. The first line and imagery are crucial for engagement. Using one vertical photo maximizes visibility on LinkedIn. Storytelling builds trust and familiarity with the audience. Feedback is essential for improving client engagement. Long-term investment is key for LinkedIn success. Creating relatable content encourages audience interaction. Collaborative strategies enhance content effectiveness. Understanding client needs is vital for tailored content. Chapters 01:18 The Importance of LinkedIn 03:31 Creating Engaging Content 08:08 Strategies for Effective LinkedIn Posts 10:25 Building Trust Through Storytelling 14:06 The Journey to Thought Leadership 17:41 Client Engagement and Collaboration 20:45 The Value of Feedback and Improvement 25:00 Long-Term Investment in LinkedIn 26:19 Connecting with Jake Ross Affiliate Links: Unleashing the Power of Respect: The I-M Approach by Joseph Shrand, MD This episode is brought to you in part by SecuriTitle , a fractional paralegal service assisting with all things real estate in Massachusetts and New Hampshire.…

Elements of Stiles

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212 - Empowering Young Adults through Practical Learning with Jeff Granatino of the Atlantic Resiliency Innovation Institute 28:42

17 weeks ago28:42