The news you need to know today — and the stories that will stick with you tomorrow. Plus, special series and behind-the-scenes extras from Here & Now hosts Robin Young, Scott Tong and Deepa Fernandes with help from Producer Chris Bentley and the team at NPR and WBUR.
…
continue reading
Content provided by BFM Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BFM Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Similar to Enterprise Explores
NPR's Up First is the news you need to start your day. The three biggest stories of the day, with reporting and analysis from NPR News — in 10 minutes. Available weekdays at 6:30 a.m. ET, with hosts Leila Fadel, Steve Inskeep, Michel Martin and A Martinez. Also available on Saturdays at 9 a.m. ET, with Ayesha Rascoe and Scott Simon. On Sundays, hear a longer exploration behind the headlines with Ayesha Rascoe on "The Sunday Story," available by 8 a.m. ET. Subscribe and listen, then support y ...
…
continue reading
Host Marco Werman and his team of producers bring you the world's most interesting stories that remind us just how small our planet really is.
…
continue reading
KQED's statewide radio news program, providing daily coverage of issues, trends, and public policy decisions affecting California and its diverse population.
…
continue reading
The original European current affairs podcast from Germany’s international broadcaster. Bringing you expert analysis and on-the ground reporting from the European capitals and beyond. Join host Kate Laycock and DW’s network of seasoned correspondents for your weekly dose of euro-politics and culture. Published every Thursday.
…
continue reading
"Speaking of Psychology" is an audio podcast series highlighting some of the latest, most important and relevant psychological research being conducted today. Produced by the American Psychological Association, these podcasts will help listeners apply the science of psychology to their everyday lives.
…
continue reading
The kickass science and technology radio show that delivers an irreverent look at the week in science and technology.
…
continue reading
The hosts of NPR's All Things Considered help you make sense of a major news story and what it means for you, in 15 minutes. New episodes six days a week, Sunday through Friday. Support NPR and get your news sponsor-free with Consider This+. Learn more at plus.npr.org/considerthis
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day's business and economic news — no econ degree or finance background required. "Marketplace" takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
The BBC brings you all the week's science news.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
))
3 Branding Lessons from Disney’s Snow White Remake
Manage episode 479530617 series 2926374
Content provided by BFM Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BFM Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
What happens when brands mishandle nostalgia, misalign messaging, and fail to control spokesperson narratives? In this episode of Enterprise Explores, we unpack three critical branding lessons from Disney’s troubled Snow White remake.
Skribble’s Teng Chan Leong and Dana Lai join us to explore how unclear positioning, mixed creative direction, and poor audience management can derail even the most iconic IP. We dive into why it’s critical to protect nostalgic IPs with care, align spokespeople with core brand messaging, and maintain clarity of creative direction to avoid audience confusion and backlash.
Drawing insights from Disney’s missteps, and contrasting them with success stories like Pokémon and Minecraft, this conversation offers practical advice for businesses navigating brand evolution, nostalgia marketing, and reputation management in today’s fast-changing media landscape.
See omnystudio.com/listener for privacy information.
3677 episodes
Share
Manage episode 479530617 series 2926374
Content provided by BFM Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BFM Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
What happens when brands mishandle nostalgia, misalign messaging, and fail to control spokesperson narratives? In this episode of Enterprise Explores, we unpack three critical branding lessons from Disney’s troubled Snow White remake.
Skribble’s Teng Chan Leong and Dana Lai join us to explore how unclear positioning, mixed creative direction, and poor audience management can derail even the most iconic IP. We dive into why it’s critical to protect nostalgic IPs with care, align spokespeople with core brand messaging, and maintain clarity of creative direction to avoid audience confusion and backlash.
Drawing insights from Disney’s missteps, and contrasting them with success stories like Pokémon and Minecraft, this conversation offers practical advice for businesses navigating brand evolution, nostalgia marketing, and reputation management in today’s fast-changing media landscape.
See omnystudio.com/listener for privacy information.
3677 episodes
All episodes
×
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.
Similar to Enterprise Explores
The news you need to know today — and the stories that will stick with you tomorrow. Plus, special series and behind-the-scenes extras from Here & Now hosts Robin Young, Scott Tong and Deepa Fernandes with help from Producer Chris Bentley and the team at NPR and WBUR.
…
continue reading
NPR's Up First is the news you need to start your day. The three biggest stories of the day, with reporting and analysis from NPR News — in 10 minutes. Available weekdays at 6:30 a.m. ET, with hosts Leila Fadel, Steve Inskeep, Michel Martin and A Martinez. Also available on Saturdays at 9 a.m. ET, with Ayesha Rascoe and Scott Simon. On Sundays, hear a longer exploration behind the headlines with Ayesha Rascoe on "The Sunday Story," available by 8 a.m. ET. Subscribe and listen, then support y ...
…
continue reading
Host Marco Werman and his team of producers bring you the world's most interesting stories that remind us just how small our planet really is.
…
continue reading
KQED's statewide radio news program, providing daily coverage of issues, trends, and public policy decisions affecting California and its diverse population.
…
continue reading
The original European current affairs podcast from Germany’s international broadcaster. Bringing you expert analysis and on-the ground reporting from the European capitals and beyond. Join host Kate Laycock and DW’s network of seasoned correspondents for your weekly dose of euro-politics and culture. Published every Thursday.
…
continue reading
"Speaking of Psychology" is an audio podcast series highlighting some of the latest, most important and relevant psychological research being conducted today. Produced by the American Psychological Association, these podcasts will help listeners apply the science of psychology to their everyday lives.
…
continue reading
The kickass science and technology radio show that delivers an irreverent look at the week in science and technology.
…
continue reading
The hosts of NPR's All Things Considered help you make sense of a major news story and what it means for you, in 15 minutes. New episodes six days a week, Sunday through Friday. Support NPR and get your news sponsor-free with Consider This+. Learn more at plus.npr.org/considerthis
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day's business and economic news — no econ degree or finance background required. "Marketplace" takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
The BBC brings you all the week's science news.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
