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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
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Office Hours: Promoting Your Business at Events and Naming Strategies - Ep 171
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In this episode, a group discussion covers key strategies for promoting your business at events and the thought process behind naming a business. The participants share practical tips such as using custom name tags, QR codes, and unique business cards to make memorable connections.
We also delve into the importance of choosing a business name that is adaptable and reflects the brand identity, while avoiding legal complications and ensuring it stands out.
The episode also highlights the significance of preparing for both in-person and online networking to maximize business exposure.
00:00 Introduction and Podcast Overview
01:11 Office Hours Format and Participation Tips
03:57 Networking and Introductions
04:11 Using Canva and Google Slides
05:01 Independence Day and Smaller Group Dynamics
05:56 Introduction Round for All-Stars
07:50 Introduction Round for New Participants
08:54 Using Zoom Timer for Introductions
13:10 Promoting Your Business and Networking Tips
28:24 Michigan Summit for the Self-Employed
32:45 Podcast Announcement and Group Information
33:21 Discussion Topics: Promoting Business and Naming
35:00 Interactive Polling with Zoom Reactions
36:49 Promoting Your Business at Events
37:46 Effective Use of Name Tags
41:28 Using QR Codes for Networking
43:53 Creative Business Card Ideas
55:04 Naming Your Business: Tips and Stories
01:04:13 Conclusion and Future Sessions
Watch it on YouTube: https://youtube.com/live/ivIDpYPuG9I
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My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.
Visit mellermarketing.com
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