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How To Build A Successful Business Development Program To Win New Clients with CEO Kelly Kennedy from Capital Business Development
Manage episode 471856000 series 3637837
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In this conversation, Kelly Kennedy, a business development coach, shares insights on the importance of consistency, mindset, and strategic approaches in achieving success in business development.
He emphasizes the need for a structured process, the role of digital introductions, and the significance of using a CRM to track progress.
Kelly also discusses the importance of building relationships and managing expectations throughout the business development process, ultimately highlighting that success is measured by the number of meetings secured with potential clients.
Key Takeaways
- Consistency over time is the key to success
- Business development requires a strategic approach
- Mindset plays a crucial role in overcoming challenges
- Digital introductions can enhance outreach efforts
- CRM systems are essential for tracking progress
- Building relationships is vital for long-term success
- Measure success by the number of meetings, not just sales
- Weekly accountability is important in business development efforts
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