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Maximising Value for Exit: Robbie Kellman Baxter's Subscription Pricing Masterclass

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Manage episode 486650184 series 3669463
Content provided by Darryl Bates-Brownsword. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Darryl Bates-Brownsword or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

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Are you thinking about shifting your business from hourly rates to a subscription model? One key aspect to consider is how this change can impact the value of your business when it's time to sell.Robbie Kellman Baxter, a top expert in subscription-based pricing models, dug into the significance of subscription revenue on a company's valuation. It's not a quick fix; it's an investment in the long-term value of your business.Transitioning from product-based or deliverable-based revenue to a subscription model takes time and patience. It's about nurturing enduring relationships with clients, which eventually reflects positively on your bottom line. This shift in revenue model isn't an overnight solution; it's a strategic move that demands foresight and a commitment to long-term value creation.If you're considering this shift, now is the time to experiment, gauge the potential impact, and see if you're prepared for the investment it demands. The earlier you start, the sooner you lay the foundation for a more robust and valuable business in the future.Watch the episode here: https://succession.plus/uk/podcasts-uk/robbie-kellman-baxter/If you would like to learn more about how to start preparing your business, then you can get more information here: It All Begins with Insights.Learn more about your ad choices. Visit megaphone.fm/adchoices
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172 episodes

Artwork
iconShare
 
Manage episode 486650184 series 3669463
Content provided by Darryl Bates-Brownsword. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Darryl Bates-Brownsword or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Send us a text

Are you thinking about shifting your business from hourly rates to a subscription model? One key aspect to consider is how this change can impact the value of your business when it's time to sell.Robbie Kellman Baxter, a top expert in subscription-based pricing models, dug into the significance of subscription revenue on a company's valuation. It's not a quick fix; it's an investment in the long-term value of your business.Transitioning from product-based or deliverable-based revenue to a subscription model takes time and patience. It's about nurturing enduring relationships with clients, which eventually reflects positively on your bottom line. This shift in revenue model isn't an overnight solution; it's a strategic move that demands foresight and a commitment to long-term value creation.If you're considering this shift, now is the time to experiment, gauge the potential impact, and see if you're prepared for the investment it demands. The earlier you start, the sooner you lay the foundation for a more robust and valuable business in the future.Watch the episode here: https://succession.plus/uk/podcasts-uk/robbie-kellman-baxter/If you would like to learn more about how to start preparing your business, then you can get more information here: It All Begins with Insights.Learn more about your ad choices. Visit megaphone.fm/adchoices
  continue reading

172 episodes

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