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118. Is Pivoting Too Often Hurting Your Food Brand?

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Manage episode 462727276 series 2155095
Content provided by Katie Mleziva - Real Food Brands. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katie Mleziva - Real Food Brands or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Find the full transcript for this episode plus other resources for food business owners at www.realfoodbrands.com/podcast.

Have you ever felt stuck in reaction mode, pivoting too often when things don’t go as planned? Today, we’re diving into 3 ways pivoting too soon might be hurting your food brand more than helping it.

We’ll explore why consistency is key to building a memorable brand and how constant changes can drain your budget and energy. Of course, pivoting has its place, but the trick is knowing when to hold steady and when to adjust.

Planning does not have to come at the expense of action. Without any sort of strategy or plan, how will you know what actions to prioritize, and how to optimize if things don't turn out as planned?

I encourage you to create a plan to Define, Align & Activate your brand strategy, and then LEAN IN with confidence for your own piece of mind, to manage your team better, and manage your expenses.

If you could use guidance in the process, I am happy to support you!

Contact me about a Brand Audit review session or my signature Brand Strategy System.

You can get started by visiting my website www.realfoodbrands.com and send me a message if you have any questions!

In case nobody told you today, your work in the food industry is important and I’m so glad you’re here.

Now, let’s go shake up shopping carts!

  continue reading

132 episodes

Artwork
iconShare
 
Manage episode 462727276 series 2155095
Content provided by Katie Mleziva - Real Food Brands. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katie Mleziva - Real Food Brands or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Find the full transcript for this episode plus other resources for food business owners at www.realfoodbrands.com/podcast.

Have you ever felt stuck in reaction mode, pivoting too often when things don’t go as planned? Today, we’re diving into 3 ways pivoting too soon might be hurting your food brand more than helping it.

We’ll explore why consistency is key to building a memorable brand and how constant changes can drain your budget and energy. Of course, pivoting has its place, but the trick is knowing when to hold steady and when to adjust.

Planning does not have to come at the expense of action. Without any sort of strategy or plan, how will you know what actions to prioritize, and how to optimize if things don't turn out as planned?

I encourage you to create a plan to Define, Align & Activate your brand strategy, and then LEAN IN with confidence for your own piece of mind, to manage your team better, and manage your expenses.

If you could use guidance in the process, I am happy to support you!

Contact me about a Brand Audit review session or my signature Brand Strategy System.

You can get started by visiting my website www.realfoodbrands.com and send me a message if you have any questions!

In case nobody told you today, your work in the food industry is important and I’m so glad you’re here.

Now, let’s go shake up shopping carts!

  continue reading

132 episodes

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