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Inside Comcast SportsTech: Where Startups Play Big
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In this episode of Founders’ Backpack, we break down the Comcast SportsTech Accelerator — one of the most competitive and partner-driven programs in sports innovation. With only 10 startups selected out of 1,500+ applicants, this accelerator gives founders the chance to secure real pilots with brands like NBC Sports, NASCAR, the PGA TOUR, and more. We’ll walk through what it takes to get in, what the selection team is really looking for, and how founders can position themselves for success.
Whether you’re building fan engagement tools, athlete performance tech, or venue innovations, this program offers way more than just capital — it's a shot at long-term enterprise deals. Sophia and Daniel dive into the program structure, funding terms, and key strategies to help you stand out in the application process. If you’re thinking of applying (or just want to study how a partner-led accelerator works), this one’s for you.
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