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Bootstrapping to $8M: Jointly’s Playbook for Scaling Without Investors
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In this episode of Founders, Future, with host Mishal Saeed, we sit down with Jaythan Elam, founder and head of product at Jointly Studio, a Tennessee-based design studio revolutionizing UX and digital experiences. Jaythan shares his journey from UX leadership at Storable to founding Jointly, detailing how the company evolved from a traditional agency into a unified launch partner—offering end-to-end services like product design, operations, and legal support. He discusses the challenges of scaling, the shift toward AI-driven predictive modeling, and his vision for creating a transparent, one-stop platform for startups and businesses.
Jaythan also opens up about Jointly’s growth strategies, including word-of-mouth referrals, conference networking, and an upcoming content push to build awareness around their unique offering. He reflects on bottlenecks like balancing founder-level work with hands-on design, the importance of bootstrapping, and their ambitious $8M ARR goal for Year One. Tune in for insights on transforming fragmented vendor experiences into seamless, collaborative partnerships.
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